LOS ANGELES, Nov. 23, 2016 /PRNewswire/ -- Today, Lime Crime, the trend-setting cruelty-free & vegan brand with an Instagram following of 2.4 million fans, launched VELVE-TINS: holiday edition mini-sizes of their famed Velvetines liquid-to-matte lipstick.
For the first time ever, Lime Crime's award-winning liquid-to-matte lipsticks are now available in minis, and come beautifully packaged in a rose-shaped tin box inspired by the Velvetines' iconic rose-print packaging. Perfect for gifting, the collection features 5 distinct trios, each containing brand new, never-before-seen shades (Red Rose, Lola, Jingle, Taffeta & Pink Champagne) as well as the line's best-sellers.
The limited edition holiday trios include:
RED VELVE-TIN: Red Rose (LE rose-red matte), Jingle (holiday-red metallic) and Sasha (toasted rose matte).
FUCHSIA VELVE-TIN: Taffeta (fuchsia metallic), Posh (plum metallic) and Gigi (taupe matte).
BLUE VELVE-TIN: Beet It (berry matte), Cindy (terracotta matte) and Vibe (mauve metallic).
PINK VELVE-TIN: Lola (sandy beige matte), Pink Champagne (golden-pink metallic) and Elle (apricot-nude matte).
CHAMPAGNE VELVE-TIN: Lulu (peachy-beige matte), Happi (rose-bronze metallic) and Lana (burnished bronze).
Lime Crime Founder & CEO Doe Deere said, "We are thrilled to be able to offer our coveted Velvetines formula in the form of minis. VELVE-TINS are a sampler-pack in scrumptious holiday packaging - the perfect stocking stuffer to warm the heart of any makeup lover. Fans should collect them while they can, because they won't be around for long - but their keepsake tins will be loved forever!"
"Minis are a great way to discover exciting new shades. Wear the metallic alone as a bold lip or apply over matte as an ombre and see sparks fly! The best part? These babies will last through all the festivities and won't come off until it's time to," Deere continued.
Lime Crime introduced the Velvetines range in 2012 to an overwhelming social response. The cult line has been the word and product on every It-girl's lips ever since. Inspired by rose petals, the transfer-proof formula goes on liquid and dries to a long-lasting velvety finish.
The entire VELVE-TINS collection is available to shop on limecrime.com, and can be purchased individually or a specially priced bundle. Plus, makeup lovers shouldn't miss their Black Wednesday sale for up to 85% off select products. Fans should follow the brand's Instagram page all week for more surprises and sales leading up to Cyber Monday!
ABOUT LIME CRIME
Lime Crime is a trend-setting makeup company from Los Angeles, California that believes makeup isn't just a way to cover up imperfections, but a form of freedom and self-expression. Lime Crime is committed to bringing innovative, high-performance formulas to the cosmetic market. Lime Crime cosmetics are certified cruelty-free & vegan. The brand boasts a global social media reach of 2.5M+. For more information on the brand and its products, visit www.limecrime.com, Lime Crime's official Facebook page, and the official Lime Crime blog which is personally curated by Doe Deere herself, ILoveLimeCrime.com.
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SOURCE Lime Crime