2014

Little Caesars® Pizza Treats Veterans and Active Military to Free Crazy Bread® for Veterans Day

DETROIT, Nov. 9, 2011 /PRNewswire/ -- Little Caesars® Pizza is honoring the men and women of the United States armed forces this Veterans Day by providing veterans and active military members with a free Crazy Bread® with proof of military status at participating stores nationwide.

"Little Caesars is thankful to all of our veterans and active members of the military who bravely serve our country. We hope they will enjoy an order of our Crazy Bread on us and know that we are truly honored to serve them," said Linda "LJ" Jaworski, senior vice president, Marketing & Corporate Communication.

On Friday, Nov. 11, Veterans can show their ID card or their DD-214 form, and active military members can show their current military-issued ID card that identifies their rank and branch to receive their free Crazy Bread.

To find their nearest store, they can use the Little Caesars store locator at http://little.know-where.com/littlecaesars/cgi/selection or use the free app available for iPhones, iPads and iPods.

Little Caesars is committed to giving back to our veterans. In 2006, Little Caesars created the Little Caesars Veterans Program to thank veterans for their service and provide them with career opportunities when they transition to civilian life or seek a change. Since the program launched, interest has remained high in the Little Caesars Veterans Program. More than 65 veterans have collectively benefited from nearly $1.6 million in credits and discounts to help them open their Little Caesars stores. A dozen veterans have already built a second or third Little Caesars store, with plans to build more.

About Little Caesars Pizza

Little Caesars Pizza founders Michael and Marian Ilitch opened their first restaurant in Garden City, Michigan in 1959. Little Caesars added more stores in the world in 2010 than any other pizza chain and today is the largest carry-out chain internationally with restaurants on four continents. Little Caesars is growing in prime markets across the country, and is offering strong franchisee candidates an opportunity for independence with a proven system. For the fourth year in a row, Little Caesars was named "Best Value in America"* of all quick-serve restaurant chains. In addition, Little Caesars offers strong brand awareness with one of the most recognized and appealing characters in the country, Little Caesar.

In addition to Little Caesars Pizza, Michael and Marian Ilitch's companies in the food, sports and entertainment industries include: the Detroit Red Wings, Olympia Entertainment, Olympia Development, Blue Line Foodservice Distribution, Champion Foods, Ilitch Holdings, Inc., Uptown Entertainment, Little Caesars Pizza Kit Fundraising Program, and a variety of venues within these entities. Michael Ilitch owns the Detroit Tigers. Marian Ilitch owns MotorCity Casino Hotel.

For more information about Little Caesars and available franchise opportunities, visit www.LittleCaesars.com or call 1.800.553.5776.

* "Highest-Rated Chain – Value for the Money" based on a nationwide survey of quick-service restaurant consumers conducted by Sandelman & Associates, 2010

SOURCE Little Caesars Pizza



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