Liz Lapidus PR Names Tucker Berta as President

Atlanta Based Firm Poised for Growth

May 13, 2014, 12:35 ET from Liz Lapidus Public Relations

ATLANTA, May 13, 2014 /PRNewswire/ -- Liz Lapidus Public Relations announces today that it has named Tucker Berta as president of the firm.  Berta is an experienced and accomplished communications professional with nearly 15 years of success in Atlanta's PR, marketing and editorial industries.  Notably, she was director of communications for Serenbe (2006 – 2011), positioning the new real estate development in southwest Atlanta as a national model for balanced development and environmental practices.  Her work resulted in major editorial placements in The New York Times, Wall Street Journal, USA Today, CNN, The Weather Channel, Fast Company, Town & Country, Cottage Living, Garden & Gun, and countless local and regional media.  Berta also served as a PR and marketing consultant for Midtown Alliance, Las Catalinas development in Costa Rica, and W Hotels.  Most recently, she was commissioned to ghostwrite a professional memoir for a former client; has been published in Atlanta Homes & Lifestyles, Healthy Travel, and James Beard Foundation nominated magazine The Local Palate; she also teaches regular digital marketing and social media courses during large events at Atlanta's AmericasMart.  Berta is a graduate of The University of Georgia's Grady College of Journalism.  In 2013, she was named a "Top 10 Under 40" influencer in Atlanta by Atlanta Homes & Lifestyles.

"We're thrilled to have Tucker on our team," said Liz Lapidus, owner of Liz Lapidus PR. "Her insight and expertise in the Atlanta business community and beyond will help catapult us – and our clients – to greater heights."

About Liz Lapidus PR:

Liz Lapidus PR has been a leader in Atlanta's public relations community for nearly 20 years.  With agency and corporate entertainment experience under her belt, Liz Lapidus started her eponymous public relations company in 1997.  The firm has represented the city's top restaurants, retailers, developers, nonprofits and health and beauty experts.  LLPR has launched some of the most anticipated brands and continues to keep clients in headlines.  The firm's work has been featured in the New York Times, Wall Street Journal, Gourmet, Lucky, Food and Wine and countless others. 

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