Liz Vaccariello Named Editor-in-Chief of Every Day with Rachael Ray
NEW YORK, Nov. 10, 2010 /PRNewswire/ -- Liz Vaccariello has been named Editor-in-Chief of Every Day with Rachael Ray magazine. The announcement was made today by the magazine's Founder and Editorial Director, Rachael Ray, and the President of Lifestyle Communities at the Reader's Digest Association, Inc., Suzanne Grimes.
Ms. Vaccariello will assume the role effective November 15, 2010. She was most recently with Prevention magazine where she served as Editor-in-Chief and Senior Vice President since 2006.
"This is a really exciting moment for our magazine. I have known Liz for years and she has terrific energy," said Ms. Ray. "She is a great leader who is going to bring our magazine into the future with a bang and make it more of an interactive experience for our readers and viewers."
During her time at Prevention, Ms. Vaccariello was responsible for the editorial mission and vision of the magazine, directing the creative development of Prevention.com, and all Prevention-branded products, which included online subscription services, direct and trade books, DVDs, 12 international editions and 26 food, fitness and weight loss special interest publications.
Under Ms. Vaccariello, Prevention received a #6 ranking on Advertising Age's A-list 2007 and a National Magazine Award nomination for public service journalism in 2009. In January of 2009, Ms. Vaccariello created a new 20-page "Cook" section in the magazine and drove the strategic and multimedia execution of several national television integrations, including the "Picture of Health" contest with Good Morning America and two seasons of The Biggest Loser integrations.
She also was responsible for conceiving, authoring and promoting the five New York Times bestselling books in Prevention's Flat Belly Diet! franchise and 400-Calorie Fix series.
"As we celebrate the 5th anniversary of Every Day with Rachael Ray, RDA is more committed than ever to this exciting partnership," said Ms. Grimes. "Liz Vaccariello is the perfect Editor-in-Chief to lead the magazine – with the leadership skills, energy and vision to take us to the next level. She's a creative collaborator and an unstoppable force and we're thrilled to welcome her to the family."
"Anyone who knows me knows I'm a woman of great enthusiasm. And I don't think I've ever been more excited about a new adventure than now," said Ms. Vaccariello. "To channel Rachael's food vision and voice into the pages of her magazine, to inspire women to make the most of every single day and to create a product that lifts people up around the ideas of food, friends, family and fun - what's more appealing than that? I can't wait to get started!"
Prior to Prevention, Ms. Vaccariello was the Executive Editor of Fitness magazine from 1999 to 2006 and the Editor-in-Chief of Cleveland magazine from 1991-1999.
Ms. Vaccariello regularly appears on Ms. Ray's daytime talk show, Rachael Ray, as well as on all national morning and daytime shows including Today, Dr. Phil, Regis and Kelly and CBS' The Doctors.
A graduate of the University of Michigan, Ms. Vaccariello currently lives in South Orange, NJ with her husband, Steve, and their six-year-old identical twin daughters, Sophia and Olivia.
About The Reader's Digest Association, Inc.
RDA is a global media and direct marketing company that connects more than 130 million consumers around the world with products and services from trusted brands. With offices in 43 countries, it reaches customers in 78 countries. It publishes 91 magazines, including 50 editions of Reader's Digest, the world's largest-circulation magazine, operates 78 branded websites and sells 40 million books, music and video products across the world each year. Further information about the company can be found at www.rda.com.
SOURCE The Reader’s Digest Association, Inc.