PR Newswire: news distribution, targeting and monitoring
2014

Local 4 and The Parade Company Present 'The Target Fireworks' in High-Definition Monday, June 27 at 8 P.M.

Local 4 Kicks Off Summer With The Highest-Rated Local TV Event

Share with Twitter Share with LinkedIn

DETROIT, June 21, 2011 /PRNewswire/ -- WDIV is proud to be the exclusive television home of The Target Fireworks, the highest-rated local television event of the summer.

Live coverage of the 53rd annual The Target Fireworks is presented by The Parade Company.

Local 4 News anchors Carmen Harlan, Devin Scillian and Chuck Gaidica host The Target Fireworks live from an exclusive rooftop venue overlooking the Detroit River, with Steve Garagiola live from Hart Plaza.  Special "Raise the Roof" performances during The Target Fireworks broadcast on Local 4 include recording artist Jill Jack, winner of several 2011 Detroit Music Awards; Larry Callahan and Selected of God, the local choir made famous in the Chrysler Super Bowl commercial; and a grilling feature with Detroit's soul food sensation Jamawn (Jay) Woods, winner of NBC's America's Next Great Restaurant.

Throughout Local 4's broadcast, "Definitely Detroit" features will showcase what makes our region special, from local hot spots to the bright people who set our city apart and one-of-a-kind things found "Only In Detroit".  In addition, The Biggest Loser: Detroit Edition III presented by Blue Cross Blue Shield kicks off, and the Michigan Lottery will give away $250,000 live on Local 4.

The three-hour special will be jam-packed with amazing giveaways all night long.  Viewers at home can join in on the fun and win great "See The D" prize packages including tickets to Maroon 5 featuring Adam Levine of the NBC hit The Voice, VIP tickets to a sold-out Kid Rock show at Comerica Park, and a get-away package to the Grand Hotel on Mackinac Island.

And, of course, the night caps off with the summer's biggest blast - The Target Fireworks in High Definition – and Local 4 cameras have every angle covered as only The Big Event Station can!

About Post-Newsweek Stations

Post-Newsweek Stations is owned by The Washington Post Company (NYSE: WPO), a diversified education and media company.  Post-Newsweek Stations owns and operates six television stations:  WDIV, the NBC affiliate in Detroit; KPRC, the NBC affiliate in Houston; WPLG, the ABC affiliate in Miami; WKMG, the CBS affiliate in Orlando; KSAT, the ABC affiliate in San Antonio; and WJXT, an independent in Jacksonville.   Post-Newsweek also has ownership interests in LATV Networks and Internet Broadcasting (IB).

SOURCE WDIV-TV



RELATED LINKS
http://www.clickondetroit.com

Featured Video

Journalists and Bloggers

Visit PR Newswire for Journalists for releases, photos, ProfNet experts, and customized feeds just for Media.

View and download archived video content distributed by MultiVu on The Digital Center.

Share with Twitter Share with LinkedIn
 

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

 
 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

 
 

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.

 

Online Member Center

Not a Member?
Click Here to Join
Login
Search News Releases
Advanced Search
Search
  1. PR Newswire Services
  2. Knowledge Center
  3. Browse News Releases
  4. Contact PR Newswire
  5. Send a News Release