SAN JUAN, Puerto Rico, Jan. 24, 2017 /PRNewswire/ -- Digital marketing company Localbiz360 will release the latest additions to its platform next week at the biggest franchise event of the year, the International Franchise Association Convention.
During 2016, company executives made it a top priority to add new features based on customer feedback. As result, Localbiz360 will arrive to Las Vegas with a robust value proposition for franchisors and franchisees to manage their brand's digital presence, reputation and marketing in a single platform.
"Given that reviews, social media and search engine optimization (SEO) were some areas in which digital marketers in franchising needed a hand, we focused on enhancing these areas to make their work easier," said Localbiz360 CEO Stuart Sherman.
A lot of enhancements happened in Social, with Pinterest and Instagram joining Facebook, Twitter and LinkedIn in the Social Dashboard. Users can now monitor all five at once.
"Like our users, we're most excited about the ability to schedule up to 300 posts in Social at once, by simply uploading a worksheet," said Sherman.
"Plus, our users can now upload videos to Facebook and Twitter, to be either published immediately or scheduled."
Also new, franchisors can schedule social media posts for one or multiple locations, and quickly view how many locations have linked their social media accounts to the dashboard. Franchisors can also see data such as new Facebook and Twitter fans.
At a Brand Level, franchisors can see how locations have responded to reviews and a summary of reviews responded. Franchisees, on the other hand, can identify positive reviews and push them to their social sites.
SEO, the process through which websites are more visible on search engines, also got a boost in Localbiz360. Now users can select up to six keywords per location to monitor their performance—and their competitor's too!
To learn more about Localbiz360 or to schedule a demo, contact Sally Facinelli, VP of Franchise Division, at firstname.lastname@example.org. Or meet the team at booth #401 during the IFA convention taking place this year at the Mandalay Bay, in Las Vegas, from Jan. 29th-Feb. 1st. Follow the conversation via social media using #IFA2017.
Localbiz360 is an all-in-one Software-as-a-Service platform designed for franchisors, franchisees, agencies and local businesses. Visit www.localbiz360.com and follow us on Facebook, Twitter, LinkedIn and Pinterest.
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