LOGIC Further Strengthens Its #2 position In Total U.S. Dollar And Unit Share Electronic Cigarette Company Demonstrates Aggressive Growth in Competitive Marketplace
POMPANO BEACH, Fla., May 22, 2014 /PRNewswire/ -- LOGIC Technology, makers of premium electronic cigarettes, announced today the latest results from Nielsen's C-Track Database. All figures from the report indicate that of the top three brands in the space, LOGIC remains the sole company experiencing growth in both total U.S. dollar and unit shares in convenience stores nationwide.
LOGIC holds the #2 rank for dollar and unit share nationally. Currently, LOGIC commands 26.5% of the category in total U.S. unit share nationwide, growing from 24.3% last month. In total U.S. dollar share, LOGIC has increased to 24.3%, growing from 22.2% last month. The data presented by Nielsen represents the company's continued momentum as it widens the gap between lower ranked brands and approaches the #1 position.
"The latest Nielsen Brand Rank report highlights our continued growth in this dynamic industry, as well as clearly exemplifies that adult smokers consider LOGIC premium electronic cigarettes as their preferred choice," said Miguel Martin, President of LOGIC Technology. "Through our trade partners and our loyal adult customer base, we are moving towards the #1 position, and are anticipating significant growth in the coming months."
Adult consumers and LOGIC's trade partners can expect innovation and growth as the brand will launch new, pioneering products and expand its geographic distribution throughout the summer. For more information on LOGIC Technology, visit www.LogicEcig.com. LOGIC e-cigarettes are available in disposable and rechargeable versions at convenience stores nationwide as well as on the company's website.
About LOGIC Technology
LOGIC is the leader in premium electronic cigarettes, offering a smarter alternative to smoking tobacco products. With multiple industry leading patents, LOGIC sets itself apart by featuring revolutionary technology that delivers the most realistic smoking experience. Simulating the feeling and taste of a real cigarette, LOGIC provides a sensory experience that satisfies a smoker's addictive cravings for nicotine, tobacco flavor, hand-to-mouth motion and vapor release. For more information, please visit www.logicecig.com; twitter.com/logicecig; and facebook.com/LogicECigarette.
SOURCE LOGIC Technology