LOGIC Secures #2 Spot in Electronic Cigarette Category Premium E-Cigarette Company Captures Market Share and Continues Steady Growth in C-Store Channel Nationwide
LIVINGSTON, N.J., Nov. 19, 2013 /PRNewswire/ -- LOGIC Technology, makers of premium electronic cigarettes, today announced the results of the latest unit share report from Nielsen's C-Track Database and Wells Fargo Securities, LLC indicating LOGIC has secured the number two spot for electronic cigarettes in convenience stores nationwide. LOGIC has seen a steady increase in recent months and is now the top ranking independent electronic cigarette company.
LOGIC now commands 19.8% of the category, as one of three key players within the industry. This news follows a recent report issued by the Goldman Sachs Global Investment Research Division stating that the market appears to be consolidating relatively quickly into three e-cig brands, including LOGIC, and that retailers have embraced the electronic cigarette category, seeing double-digit to triple-digit sales growth.
"Our category is rapidly expanding, and these reports show that LOGIC is a key player demonstrating consistent growth month over month in the e-cig space," said Miguel Martin, President of LOGIC Technology. "As evidenced by the latest Nielsen rankings, adult smokers continue to choose a premium priced electronic cigarette that does not mimic the look and feel of traditional combustion based cigarettes."
For more information about LOGIC Technology, visit www.LogicEcig.com. LOGIC e-cigarettes are available in disposable and rechargeable versions and available at convenience stores nationwide as well as on the company's web site.
About LOGIC Technology
LOGIC is the leader in premium electronic cigarettes, offering a smarter alternative to smoking tobacco products. With multiple industry leading patents, LOGIC sets itself apart by featuring revolutionary technology that delivers the most realistic smoking experience. Simulating the feeling and taste of a real cigarette, LOGIC provides a sensory experience that satisfies a smoker's addictive cravings for the nicotine, tobacco flavor, hand to mouth motion and vapor release, while avoiding 4,000 toxins that are in cigarettes. For more information, please visit www.logicecig.com; twitter.com/logicecig; and facebook.com/LogicECigarette.
SOURCE LOGIC Technology