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Look Who's Coming To Dinner, Lunch And Breakfast: Wheat Germ Is One Of This Year's Rising Health Food Stars

Kretschmer®, America's leading brand of wheat germ, launches www.MyWheatGerm.com chock full of ideas and recipes for incorporating nutrient-dense ingredient into meals throughout the day


News provided by

Sun Country Foods

Oct 09, 2012, 09:00 ET

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NORWOOD, Mass., Oct. 9, 2012 /PRNewswire/ -- While many "superfoods" are hard to incorporate into the average diet, wheat germ is one of the year's hottest health trends because it's a versatile addition to almost any meal. Derived from the most nutrient rich part of the wheat kernel (which is removed during the refining of whole wheat grains to white flour), Kretschmer Wheat Germ, An Original Superfood, is an excellent source of nutrients including vitamin E, the B vitamins, and folic acid. Kretschmer, the nation's leading brand of wheat germ, makes it easier than ever for consumers to incorporate this nutrient-dense ingredient into their diets with easy recipes, healthy lifestyle tips and more on the newly launched www.MyWheatGerm.com.

Recognized as a top health food by the Mayo Clinic*, wheat germ is celebrated by health professionals for its diverse range of nutritional benefits. Aiding in everything from muscle function to red blood cell production to digestive tract health, wheat germ packs big benefits in a small, 50-calorie package.  Wheat germ even supports a healthy nervous system which can lower anxiety levels and improve mood.

"From athletes to pregnant women to anyone looking to manage their weight, everyone can benefit from sprinkling wheat germ on their favorite foods throughout the day," said Roy Lubetkin, President & CEO of Sun Country Foods, Inc. maker of Kretschmer Wheat Germ. "Wheat germ is An Original Superfood and the perfect addition to morning yogurt or cereal, a salad or smoothie at lunch or an alternative to bread crumbs at dinner time. It's so easy to incorporate into your diet for significant health benefits."

Unlike raw wheat germ, Kretschmer Toasted Wheat Germ adds a subtle nutty flavor to recipes. Sprinkling two tablespoons of wheat germ into your morning yogurt delivers 20 percent of the daily recommended allowance of vitamin E, as well as four grams of protein and two grams of fiber.

Looking for new ways to use wheat germ? MyWheatGerm.com is here to help. With seasonal recipes and diet tips from experts like Elizabeth Fassberg, R.D., consumers can learn how to make wheat germ a part of their daily routines. Wheat germ fans can also connect with Kretschmer via social media on Facebook, www.Facebook.com/MyWheatGerm, Twitter, www.Twitter.com/MyWheatGerm and Pinterest, www.Pinterest.com/MyWheatGerm.

Kretschmer Wheat Germ comes in two varieties, Original Toasted and Honey Crunch, and retails for approximately $4.99. Kretschmer Wheat Germ is available for purchase in the cereal aisle at major grocers nationwide.

*Source: http://www.mayoclinic.com/health/health-foods/MY01108&slide=11

About Sun Country Foods

Headquartered in Norwood, MA, Sun Country Foods is a company dedicated to healthy eating. Sun Country Foods is the proud maker of Kretschmer Wheat Germ, first introduced by the Kretschmer family over 75 years ago. Kretschmer Wheat Germ is available in the cereal aisle of grocery stores throughout the U.S. and Canada.

SOURCE Sun Country Foods

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