Los Angeles Auto Show Names Brendan Flynn Sr. Director of Marketing and Communications
"Since joining the team in 2007, Flynn has played an increased role in overall brand direction, marketing, strategic partnerships and communications, and has contributed significantly to the improved quality and growth of the Show," said Andy Fuzesi, LA Auto Show general manager.
Flynn will retain the duties he had in his previous position as the Director of Communications, including overall messaging, media outreach, partnerships, social media programs and content development. He will remain as the primary spokesperson for the Show as well as act as the key liaison for automakers, helping to coordinate their product launch efforts. In his new role, Flynn will help develop new marketing partnerships, including retail and cross-promotional opportunities as well as spearhead strategic new business initiatives.
Flynn has been in the communications business for more than two decades. Prior to joining the LA Auto Show in 2007, Flynn worked as a Vice President at Fleishman Hillard International Communications where he led marketing and public relations activities for Yahoo! Autos, Jiffy Lube and Enterprise-Rent-A-Car. Before Fleishman Hillard, he worked at the Rogers Group representing Yokohama Tire Corporation. Prior to the Rogers Group, Flynn held senior positions at Golin/Harris International and managed the Yamaha Motor Corporation account as well as oversaw campaigns for Buena Vista Home Video, Hewlett-Packard, Sprint PCS and Nintendo of America.
About the LA Auto Show
The LA Auto Show, which is endorsed by the Greater L.A. New Car Dealer Association was first staged in 1907 with 99 cars on display at a skating rink. The Show grew in size and stature as the auto industry matured, becoming one of the best attended public auto shows in the world and the first major North American auto show of the season. The 2013 LA Auto Show runs Nov. 20 through Dec. 1 including two opening Press Days and Sneak Preview Night. For more information please visit LAAutoShow.com.
SOURCE Los Angeles Auto Show
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