Lot78 Forms International Advisory Board and Appoints Adam Kelly of Selfridge & Co.
NEW YORK, March 12, 2013 /PRNewswire/ -- Lot78, Inc. (OTC.BB: LOTE), announced today the formation of its International Advisory Board (the "Board") with the appointment of Mr. Adam Kelly. Adam Kelly is a fashion industry veteran and Senior Buying Manager for Selfridges.
Selfridges, also known as Selfridge & Co., is a chain of high-end department stores in the United Kingdom. It was founded by Harry Gordon Selfridge. The flagship store in London's Oxford Street is the second largest shop in the UK (after Harrods) and opened 15 March 1909. More recently, three other stores have been opened; in the Trafford Centre and Exchange Square in Manchester and in the Bullring, Birmingham.
Mr. Kelly is often featured in GQ Magazine, Men's Health and other major fashion publications as an authority on men's style. He has worked within the luxury fashion market for over 15 years and has introduced global iconic luxury brands such as Tom Ford and Brioni into the Selfridges business during his role as buying manager. He also works with the British Fashion Council in cultivating emerging fashion designers.
Further to his appointment, Mr. Kelly states, "Lot78 is a key brand in the contemporary market. The brand has developed from a strong category business to a full ready to wear collection. This has allowed the brand its positioning next to Acne and Rag and Bone in the best stores. It has been great to witness the brand evolve with new and unexpected products and also strong cultural values."
Commenting on the appointment of Mr. Kelly, Mr. Amhurst said, "Lot78 and its shareholders will derive significant benefit and competitive advantage through the addition of Mr. Kelly and his fashion network and expertise."
About Lot78, Inc.
Lot78, Inc. is a trend-setting leader in the design, marketing, distribution and sale of urban apparel – retailing under the brand name "Lot78" in six continents, including: North America, Europe, Asia, Australia, Africa and South America. Lot78 has been featured in US Weekly, Elle Magazine, Financial Times, Harrods Magazine, The London Evening Standard, and Grazia Magazine as an emerging global brand.
Lot78, Inc. is quoted on the OTC Bulletin Board in the United States of America under the symbol LOTE.OB. For more information, please visit www.lot78.com
SOURCE Lot78, Inc.
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