Louie Rotella to Be Featured in Global Down Syndrome Foundation's Fashion Show Star Character in Book "The Little King and His Marshmallow Kingdom"

OMAHA, Neb., Oct. 3, 2011 /PRNewswire/ -- Louie Rotella IV, the star of his father Lou Rotella III's book, The Little King and His Marshmallow Kingdom, will be taking part in the Global Down Syndrome Foundation's Be Beautiful Be Yourself Jet Set Fashion Show on October 15, 2011. It is one of the largest and most successful fundraisers for Down Syndrome, which affects 1 in every 800 babies born each year.

The event will honor award-winning actor John C. McGinley and accomplished musician Sujeet Desai. It will be held at the Hyatt Regency Denver at the Colorado Convention Center and features special guest Quincy Jones.

The book, titled The Little King and His Marshmallow Kingdom, strives to show readers that everyone is different, and that is what makes life special. "No two kids are exactly alike. But we're all kids. Right?" says Grandma Janet in the story of Louie and his friends and family. The Little King is now the recipient of Gold in the Mom's Choice Awards, as well as Gold in the Moonbeam Children's Book Awards, and has been named a 2012-13 Golden Sower Nominee.

The Little King has received attention from local media such as the Omaha World Herald and Metro Magazine as well as national parenting media, and joyful reviews from Down Syndrome organizations and parenting blogs alike.

Actor Chris Burke, who wrote the foreword for the book and is best known for his role as "Corky Thatcher" on ABC's hit show Life Goes On, says, "The Little King, Louis IV, shows us what fun it can be to have an imagination and put it to good use in our everyday lives."

Author Louis Rotella III is an executive and entrepreneur, with business and law degrees from Creighton University in Omaha. He is active in the local and national business community, as well as with multiple organizations benefiting people with developmental disabilities. Louis and his wife, Jill, have three children.

The Global Down Syndrome Foundation is a non-profit corporation dedicated to significantly improving the lives of people with Down Syndrome by supporting basic research, clinical research and clinical care. For more information about the Jet Set Fashion Show or GDSF visit http://globaldownsyndrome.org.

For more information on Louis Rotella, to book an interview, or request a review copy of The Little King and His Marshmallow Kingdom, please contact Lisa Pelto at lisa@conciergemarketing.com, or at 402-884-5995. You may also visit http://www.MarshmallowKingdom.com for more information. The title is available at major bookstores and major online retailers, as well as through Baker and Taylor.

The Little King and His Marshmallow Kingdom, by Louis Rotella III, illustrated by Mark Chickinelli, ISBN: 978-0-9826842-1-4, 41 pages, hardcover with dust jacket (retail price: $22.95).

Contact:

Lisa Pelto
(402) 884-5995
lisa@conciergemarketing.com

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE Louis Rotella III



RELATED LINKS
http://globaldownsyndrome.org
http://www.MarshmallowKingdom.com

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