PALO ALTO, Calif., Feb. 17, 2016 /PRNewswire/ -- Lumo Bodytech, the makers of Lumo Lift, a posture coach and activity tracker, announced today that it has joined the Walgreens Balance Rewards for healthy choices® program to encourage and reward healthy behavior. As of February 17th Lumo Lift users enrolled in the program can earn Walgreens Balance Rewards points for daily step counts. The points may be redeemed to save on merchandise at Walgreens in-store or online. The program is designed to encourage healthy lifestyles and reward those who make good choices.
"Walgreens is among the most forward-looking companies in the world when it comes to encouraging healthy living," said Monisha Perkash, CEO and co-founder of Lumo Bodytech. "We share that vision and believe in doing everything we can to promote active lifestyles. We're excited to be able to reward people for positive behavior."
Users will be able to connect to the Balance Rewards program through the Lumo Lift iOS and Android mobile applications. They will receive credit for the number of steps they take each day.
"Through Lumo's integration into the growing Walgreens Balance Rewards for healthy choices ecosystem, we're thrilled to now provide their customers with the ability to earn points for walking. Lumo's approach illustrates the future of the Internet of Wellness Things combined with rewards to drive behavior change," said Adam Pellegrini, divisional Vice President of Digital Health, Walgreens.
Lumo Bodytech is the maker of the only wearable device that not only measures your activity, but provides real-time feedback to correct it. The Lumo Lift clips directly onto your shirt via a secure magnetic clasp, and tracks your posture and activity. Using subtle vibrations as feedback, it will gently vibrate to remind you to straighten up your posture every time you begin to slouch.
For more information about Lumo Bodytech, including where to buy the Lumo Lift and Lumo Run, please visit the Lumo website at www.lumobodytech.com/walgreens. To get the Lumo Lift app for iOS click here or Android click here. To learn more about Walgreens Balance Rewards program and to sign up click here.
Lumo Bodytech has developed a technology platform that leverages smart sensors and software to optimize performance and address human biomechanics through the real-time tracking of body movement. Lumo's products empower you to be the best version of yourself. Current Lumo Bodytech products include the Lumo Lift and Lumo Back posture coaches and activity trackers, as well as the Lumo Run smart running shorts. Lumo Bodytech is privately-held and headquartered in Palo Alto, CA. Information on Lumo Bodytech and their products is available at www.lumobodytech.com
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SOURCE Lumo Bodytech