LuxeYard Adds Men's Fashion And Accessories Initial Brands Include Joe's Jeans, Shirt by Shirt, Givenchy, Yves Saint Laurent and William Rast

LOS ANGELES, May 15, 2012 /PRNewswire/ -- LuxeYard, Inc., (OTCQB: LUXR), the fast-growing boutique luxury flash sale site, announced today it has expanded into the men's apparel sector. The trendsetting, members-only web site will feature 10 to 15 designer labels, as well as popular up-and-coming brands, at discounts of up to 70 percent off retail on a range of apparel and accessories.

The men's fashion industry has seen tremendous growth in recent years as men are becoming more focused on what they are wearing and more interested in showing a sense of individuality. The LuxeYard site has embraced this growing trend by offering a wide range of styles from brands  including MB999, Joe's Jeans, Ben Sherman, Shirt by Shirt, King Baby Studio, Madisonpark Collective, Jacob Holston, Givenchy, Yves Saint Laurent and William Rast, to name a few.

"The establishment of men's apparel and accessories on LuxeYard is an exciting progression for us," said Daniella Clarke, Frankie B Jeans founder and LuxeYard style consultant. "This is a great opportunity to introduce our male members to a mix of mainstream brands, and to discover brands that fit his lifestyle and style preference. We want to align our guy with brands that both make him comfortable and make a statement."

LuxeYard also plans to introduce well-known male fashion and design personalities to its existing Trendsetter program, which currently has featured celebrities and personalities such as Giuliana Rancic, Kyle Richards Umansky and Jillian Reynolds. These male fashion and style experts will provide wardrobe recommendations and accessible style tips to help members create and hone their own customized styles that suit their individual personalities and the way they live. 

About LuxeYard

LuxeYard is a members-only flash sale site for luxury home furnishings, decor and fashion that offers access to unique products sourced by a seasoned team of buyers at a fraction of retail prices. LuxeYard is the pioneer of Concierge Buying, which gives members the power to determine what items will be sold on the site, and Group Buy which allows them to lower the price by sharing sale items with friends. Along with its veteran retail, e-commerce and digital marketing management team, LuxeYard partners with celebrity Trendsetters and design and fashion industry insiders to deliver a curated buying experience from a unique point of view to its members. To join the LuxeYard community, visit www.LuxeYard.com.  

Investors can register to receive news releases by visiting http://www.luxeyard.com/investors/signup.php.

Forward-Looking Statements

This press release contains forward-looking statements about our new men's fashion vertical, which involve risks and uncertainties, and actual results could differ materially from those discussed. Factors that could cause or contribute to such differences include, but are not limited to, the factors included under the headings "Risk Factors" and "Cautionary Note Regarding Forward Looking Statements" on Form 8-K, filed with the Securities and Exchange Commission on November 15, 2011, a copy of which may be obtained by visiting the SEC's web site at www.sec.gov. LuxeYard's actual results could differ materially from those predicted or implied and reported results should not be considered as an indication of future performance.

You should not rely upon forward-looking statements as predictions of future events. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee that the future results, levels of activity, performance or events and circumstances reflected in the forward-looking statements will be achieved or occur. Moreover, neither we nor any other person assumes responsibility for the accuracy and completeness of the forward-looking statements. We undertake no obligation to update publicly any forward-looking statements for any reason after the date of this press release to conform these statements to actual results or to changes in our expectations.

Media Contacts:
Fingerprint Communications
Melissa Kubrin| Melissa@fingerprintcom.net
Marisa Ritts | Marisa@fingerprintcom.net
Tel: 310.276.7500

PondelWilkinson
George Medici | Gmedici@pondel.com
Rob Whetstone | RWhetstone@pondel.com
(310) 279-5980

 

SOURCE LuxeYard, Inc.



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