Lynx Fitness to Donate 10 Percent of Holiday Sales to American Heart Association

18 Nov, 2015, 09:00 ET from Lynx Fitness

MIAMI, Nov. 18, 2015 /PRNewswire/ -- In recognition of the important role that heart health plays in keeping families together, Lynx Fitness will donate 10 percent of its net sales of the popular Lynx Board over the all-important holiday season to the American Heart Association and encourages other fitness companies to do the same. 

"We at Lynx Fitness are committed to not only offering our customers the next generation of core stability, mobility, balance, control and coordination, but to helping them live longer and enjoy a higher quality of life," explained Lynx Fitness CEO Sheldon Burnett. "We are honored to make this significant donation to the American Heart Association and we challenge other CEOs of fitness companies to pay it forward to any charity of their choice."

The Lynx Board offers full 360-degree range of motion and will not damage joints. With more than 800 specially designed training techniques that target all major muscle groups, the patented friction surface uses body weight to provide counter resistance as the body glides in rhythmic precision along a specially engineered surface.

Due to the resistance-controlled friction, there is virtually no impact on the body which makes training with the Lynx Board advantageous for people recovering from injury as well as those with chronic joint problems such as osteoarthritis. The board's technology is supported by both utility and design patents.

Lynx Fitness Chief Operating Officer Marc Yahr said that the donation to the American Heart Association comes at the height of the buying season. "The holidays represent the single most important season for the purchase of the Lynx Board and other fitness equipment so we look forward to sharing our great success with people who struggle to do simple tasks that we take for granted every day such as exercising on the Lynx Board."

Released in the U.S. and Canada in September 2015, the home/gym model retails for $350 while the Lynx Travel Board retails for $210. Weighing just 6 pounds, the travel edition fits comfortably in the overhead bins of most airplanes. Both models are available with free shipping at LynxFitness.com.

The donation to the American Heart Association will represent net sales of the Lynx Board and the Lynx Travel Board between Nov. 27, 2015 (Black Friday) and Dec. 31, 2015.

About Lynx Fitness

Established in 2015 and founded by elite fitness experts David Morin and Barbie Blank, Lynx specializes in innovative, low-impact fitness solutions. The flagship product, the Lynx Board, features patented friction technology for a time-efficient and effective full body workout. For more information, please visit: www.lynxfitness.com

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