Lysse Introduces Lysse Active

NEW YORK, Sept. 4, 2014 /PRNewswire/ -- With the introduction of Lysse Active, Lysse, the brand best known for custom fabrics and fit in knitwear, is giving women everywhere a stylish new option for active wear. Designed with performance fabrics for a better fit and feel, plus the right balance of compression to support muscles and stay comfortable, Lysse Active is styled to make women feel more confident and dressed during her workout or wherever her day takes her.  Like all Lysse designs, the comfort and support is built into the garments because they are designed from the inside out:

Fabric: Lysse Active developed its own fabrics in performance nylon blends that breathe, have a cool hand and tighter, stronger knits that create just the right amount of compression to feel lifted and comfortable when working out.  The linings in the leggings and BackBeautiful™ tops use mesh and custom fabrics with wicking to stay cool and breathable.

Fit: Design details that Lysse is known for such as a contoured fit, flattering waist panels, comfortable seams and all-over smoothing -- the Lysse hi-waist comes to the natural waist with seams that hit higher in the back and lower in the front for comfort during floor exercises or Pilates. Flat seams and shaped panels maximize comfort and performance and make sure styles stay in place in motion, without tugging or pulling.  The extra attention to fit ensures Lysse Active works on all women from XS to XL.

Fashion:

• Tops come in short sleeve and tank designs; every top features the Lysse patent-pending BackBeautiful™ linings with an inner breathable custom-fabric tank layer that provides hourglass shaping. Tops also feature Lysse design elements like draping and ruching in just the right places.
• Bottoms feature a waistband that is lower in the front and higher in the back to move and bend with the body. The smoothing waistband is mesh lined and features a hidden key pocket. The collection features full ankle length, capri and boot cut as well as a skirted crop legging style.
• Wraps and Camis feature extra soft fabrics in complementary colors that complete your active wardrobe.

"With Lysse Active you feel inspired to get moving but don't feel like you're wearing workout gear – you can dress for the gym and the juice bar, even the airport or carpool," said Juliana Prather, President of Lysse.  "The higher waists, stronger fabrics and unique construction give lift and provide just the right amount of compression and support.  Lysse Active is made for performance, but like all Lysse designs, it flatters every woman's body no matter their size or shape. And our custom fabrics and attention to design give women confidence and comfort in flattering styles that reflect what's in fashion now."

Additional Details about Lysse Active
Retails $68-$128

Leggings and Pants $78-$98; BackBeautiful™ tops $ 84-88; Wraps $108; Jackets $108-$128. The line debuts in November in stores and online.

About Lysse

Lysse is a whole new way to dress for the woman who wants stylish fashion that looks great and feels fantastic.  Lysse performance fashion was born out of the idea that clothes should be as limitless and comfortable as the women who inspire them.  We sought out the most innovative, high performing materials and literally invented our own fabrics and patent pending designs to hold you close but in comfort, accentuating curves while minimizing distractions.  And we sew each piece with tailoring that is smart and flattering on every women and every shape.  It all started with the popular Lysse legging, and now Lysse offers beautifully designed dresses, tops, pants, jackets and more in gorgeous custom fabrics with all the detail of high fashion for a range of stylish looks.  Lysse is a company by women for women, and now women everywhere can dress to look and feel fantastic without compromises.

Founded in late 2009, Lysse is sold in over 2,000 better specialty retailers in North America, Canada, Australia and Europe in addition to Nordstrom, Bloomingdales, Dillards, Lord and Taylor and others. In 2012, Lysse partnered with Indianapolis based E&A Companies (www.ea-companies.com) to help accelerate growth of the brand. To learn more about Lysse, please visit us at www.lysse.com.

Contact: David Press, 1-917-721-7046, [email protected]

SOURCE Lysse