CHICAGO, Oct. 18, 2016 /PRNewswire/ -- Fashion house Mac Duggal is launching a Street Team program to provide high school girls an opportunity to gain entry level experience in the field of fashion marketing while promoting the Mac Duggal brand through their own social networks and media platforms. Members earn internship opportunities, invitations to fashion events, dresses and accessories.
The Mac Duggal Street Team will promote the brand by introducing each season's collection to their friends, posting to social media, wearing branded apparel to school events, attending and assisting at Mac Duggal VIP functions, and passing out promotional materials. Mac Duggal and his staff will mentor the Street Team in utilizing social media as not only a tool for keeping in touch with the latest happenings but also as an avenue for success by analyzing the impact of their messaging and blog posts. Mac Duggal's Street Team is more than a promotional tool. It is a direct relationship with those that represent the current and future wearers of the dresses - where Mac Duggal gets to work directly with those he makes dresses for and select teens get valuable experience and a head start to a career in fashion.