DENVER, Dec. 31, 2011 /PRNewswire-USNewswire/ -- As the 2011 holiday crackdown on drunk driving concludes, Mothers Against Drunk Driving (MADD) Colorado and the law firm of Bachus & Schanker are voicing their support for local law enforcement with a message of deterrence for drivers across Colorado.
The merriment of the holidays means drunk driving tragedies during this time of year are especially heart-wrenching. "It is important that we remember the lives taken by drunk drivers over the holidays, while also doing all that we can to save other families from the pain of losing their loved one to this 100 percent preventable crime," said Emily Tompkins, MADD Colorado State Executive Director. "We urge Colorado residents to be vigilant about planning ahead for a safe way home when holiday festivities include alcohol."
MADD Colorado and Bachus & Schanker are calling on Colorado residents to Tie One On For Safety® this New Year's Eve. MADD's Tie One On For Safety campaign asks motorists to display a red ribbon on their cars as a pledge to drive safe and sober. The campaign began in November and runs through New Year's Day—one of the most dangerous times on U.S. roads and highways.
Tie One On For Safety is presented locally by Bachus & Schanker, LLC. "This campaign is a great way for concerned citizens to get involved and raise awareness about the importance of safe driving during the holidays," said Darin Schanker, Founding Partner. "The law firm of Bachus & Schanker is proud to be MADD Colorado's Statewide Sponsor and we join MADD Colorado in calling on people to plan ahead for a safe ride home tonight."
For more information on where to get red ribbons or to make a donation to support MADD Colorado's programs and services, please visit www.madd.org/co.
About Mothers Against Drunk Driving
Founded by a mother whose daughter was killed by a drunk driver, Mothers Against Drunk Driving® (MADD) is the nation's largest nonprofit working to protect families from drunk driving and underage drinking. MADD also supports drunk and drugged driving victims and survivors at no charge, serving one person every nine minutes through local MADD victim advocates and at 1-877-MADD-HELP. Learn more at www.madd.org or by calling 1-877-ASK-MADD.
SOURCE Mothers Against Drunk Driving