DUBLIN, Oct. 4, 2016 /PRNewswire/ -- Madvapes Holdings has signed a master franchise agreement to expand into the Republic of Ireland. This growth is part of their international expansion strategy to provide premium e-liquids and vaping equipment into the global market.
Over the past six years, Madvapes has developed a sophisticated retail environment in the United States, covering nine states, as well as in Germany. This unique retail store offering is well suited for the growing European market.
Tony Scanlan, Madvapes Area CEO comments, 'there is a major shift in consumer vaping buying patterns in Ireland. Historically vapor products and e-cigarettes have been bought in convenience stores; the trend is now towards specialist retailers as consumers seek out better advice, selection and service."
Increasing numbers of tobacco smokers in Ireland are vaping full time or part time, which provides a major opportunity to grow franchised stores across the country. The first retail location has just opened on the Walkinstown roundabout in Dublin, Ireland. "Madvapes is a brilliant concept. The depth and breadth of their industry knowledge and reach makes them an ideal partner for me in Ireland. We are excited to expand owned stores and franchises to other cities across Ireland over the next 24 months," said Michael Kenneally of Madvapes Ireland, Ltd.
Chairman of Madvapes Holdings, Mark Kehaya, comments on the opportunities for international growth. "This is a very exciting phase in the development of the Madvapes brand, as we continue to expand our presence in 3 European countries through a mixture of corporate owned stores and franchise operations."
Madvapes, based in Mooresville NC, is one of the largest manufacturers, wholesalers and retailers of e-liquids, it constantly continues to expand its product lines and depth of products available to customers and franchisees. For more information on operations in Ireland visit www.madvapes.ie. For more information on franchising Madvapes locations, visit www.madvapesfranchising.com.
Madvapes, "The True Experts in E-Vaping" was established in 2009 and remains a leader in e-commerce, retail locations, wholesale of electronic cigarettes, premium e-liquids, mods, parts and accessories.
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