Magic Hat Adds New Low Key Session IPA to its Year-Round Playlist

Electric Peel and hI.P.A. to Join Low Key on Stage

Mar 02, 2016, 12:25 ET from Magic Hat Brewing Company

SOUTH BURLINGTON, Vt., March 2, 2016 /PRNewswire/ -- Magic Hat Brewing Company recently released Low Key – a new session IPA tuned to the key of ease with a tropical hop lead and a smooth malt bass. This easy-drinking session IPA is light in body, but packs a big hop flavor. With 4.5% ABV and 40 IBUs, Low Key is the perfect IPA to enjoy any time of day.

"When we brewed Low Key, we chose a variety of hops for particular reasons. We picked El Dorado for its candied, tropical bitterness, CTZ to add a note of pine, and finished it off with Chinook to give the beer a citrus aroma," said Chris Rockwood, Head Brewer, Magic Hat. "Our goal was to create an easy-drinking IPA that craft beer drinkers could enjoy all-day long. So, whether they're heading to a music festival, hanging out at a barbeque or taking a camping trip, Low Key is a great choice."

Low Key is available on draft at some of the best beer bars across the country. It will also be available in 6-pack bottles and 6-pack cans, as well as 16 oz. cans. Low Key pairs well with light dishes, spicy tacos and grilled swordfish. It's also a great complement to brie, camembert, and cheddar cheeses, as well as desserts, like sorbet and lemon cake.

Experience the "Power of the Peel"

Last year, Magic Hat introduced Electric Peel for the first time ever. A year-round grapefruit IPA, Electric Peel sends shockwaves of citrus hop flavor through each sip. With an ABV of 6.0% and 65 IBUs, this delightfully hoppy ale is made with real pink grapefruit and grapefruit peel, giving beer drinkers the perfect combination of citrus flavors. Electric Peel's versatile and refreshingly crisp fruit flavor makes it the perfect choice for any occasion, pairing particularly well with dishes such as jerk or dry-rub barbecue, coconut shrimp, creamy, soft cheese and sweet dessert, like Crème Brûlée. 

Craft beer drinkers can enjoy Electric Peel's refreshing flavor all year round. It can also be found on draft at some of the best beer bars across the country, as well as in 6-pack and 12-pack bottles and individually in 16 oz. cans. In addition, it will make an appearance in Magic Hat's IPA Playlist Variety Pak.

HOP on Stage

Magic Hat also welcomes hI.P.A. back to the stage this season. A past spring seasonal, hI.P.A begins and ends with big, bountiful bites of hops that are perfectly balanced by a steady rhythm of malt. Boasting an ABV of 6.7% and 70 IBUs, this brilliant golden ale is deliciously hoppy without losing its hint of malty middle.

With a label designed by Stanley Mouse, internationally known for his iconographic concert posters and classic album covers for the Grateful Dead and other rock bands, hI.P.A. strikes the perfect balance between taste and ensemble.

hI.PA. will be available for a limited time, exclusively in Magic Hat's IPA Playlist Variety Pak. This lineup of highly hopped favorites will be available in 12-packs and also includes Low Key, Electric Peel, and S.M.A.S.H. Hits IPA.

Experience a Performance in Every Bottle with the Magic Hat Brewing Company & Performing Arts Center, creators of #9®, Dream Machine, Circus Boyâ, Electric Peel, Low Key and a revolving roster of seasonal selections.

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SOURCE Magic Hat Brewing Company



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