In addition to strong global customer momentum across several key verticals, Marketo has recently announced plans for its next-generation platform architecture, code-named Project Orion, as well as the upcoming launch of its native account-based marketing (ABM) product.
"We feel maintaining our Leadership position for the fifth consecutive year in Gartner's 2016 Magic Quadrant report is validation that marketers are looking for a comprehensive marketing solution with the sophistication to engage tens-of-thousands of customers at scale, and the simplicity and agility to deploy it quickly and easily across their organizations," said Chandar Pattabhiram, chief marketing officer at Marketo. "We're thrilled to receive this recognition by Gartner that we believe reaffirms our goal to give tomorrow's marketers an enterprise platform for customer engagement."
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Marketo provides the leading engagement marketing software and solutions designed to help marketers develop long-term relationships with their customers - from acquisition to advocacy. Marketo is built for marketers, by marketers and is setting the innovation agenda for marketing technology. Marketo puts Marketing First. Headquartered in San Mateo, CA, with offices around the world, Marketo serves as a strategic partner to large enterprise and fast-growing small companies across a wide variety of industries. To learn more about Marketo's Engagement Marketing Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketo Marketing Nation®, visit www.marketo.com.
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SOURCE Marketo, Inc.