HAILEY, Idaho, Oct. 21, 2013 /PRNewswire/ -- Marketron, the leading provider of software solutions for the media industry, announced that it will convene its Fall User Symposium on November 13-14 in Santa Monica, California. Erica Farber, RAB President and CEO, will address "The Future of the Radio Landscape" during her talk on day two of the semi-annual event.
"As our Symposium series of events continues to grow and develop in its second year, we are pleased to continue to offer cutting edge speakers, presentations and collaborative platforms for our users and media industry executives," said Marketron President and CEO Jeff Haley. "To have Erica as part of the content mix only makes this event more compelling to our clients this fall."
At the two-day Symposium, Marketron clients will have an opportunity to collaborate and share best practices for traffic management across Marketron's traditional product suite, as well as get an introduction to the company's newest products. Attendees will learn about Marketron's latest product offerings including PayNow and Mobile Scratch and Win.
"Marketron is pulling from our extensive client base and assembling a great group of industry minds who will be able to learn from each other and prompt important discussions around increasing efficiencies and moving our industry forward," said Deborah Esayian, chief revenue officer at Marketron.
The Fall Symposium will also feature product demonstrations, training workshops, and Marketron-moderated customized sessions, allowing clients the opportunity for individualized consulting from the Marketron team. Marketron is offering special group rates for this event, in hopes that the User Symposium will be a platform for collaboration between clients – both externally and internally. Space is limited, so interested parties are encouraged to register as soon as possible.
For more information on the Symposium and registration requests, please visit http://www.marketron.com/2013FallUserSymposiumOverview.aspx
Marketron is the media industry's leading provider of business software solutions and services. Specializing in revenue management and audience engagement solutions, Marketron enables media companies to drive new growth opportunities. With more than 7,000 media organizations served, Marketron solutions are the most widely used in the world and manage an estimated $15 billion in annual advertising revenue in the United States alone.
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