The corresponding daily MarTech Today email newsletter, already reaching thousands of subscribers from sister site Marketing Land, curates a digest of top headlines and article abstracts for quick consumption. Companion mobile apps will also be available for download to Apple and Android devices.
"The martech industry has grown so dramatically in the past few years, not only in terms of people who consider themselves marketing technologists, but also in terms of the general awareness of the important role that martech plays in businesses of all sizes," says Editor-in-Chief Matt McGee.
"The new website will guide senior marketers to be more successful by gaining a deeper understanding of marketing technology through the latest breaking news, expert analysis and in-depth features," added McGee.
"The addition of MarTech Today to our portfolio is the perfect complement to our MarTech® Conference series, where these same professionals and martech providers converge to tackle the challenges of integrating marketing technology," said Chris Elwell, Third Door Media CEO.
About MarTech Today
MarTech Today is a daily, must-read news site for marketing executives, marketing operations and technology professionals. Featured topics include ad tech and customer data management, marketing automation, strategy and operations, sales and lead generation, ABM & CRM, platform and vendor news, plus much more.
About Third Door Media
Third Door Media, founded in 2006, is the publisher of MarTech Today, alongside flagship publications Search Engine Land and Marketing Land. Third Door Media produces the MarTech® Conference and the Search Marketing Expo ® series. Third Door Media also provides a full range of marketing services via Digital Marketing Depot. "MarTech" and "SMX" are registered trademarks of Third Door Media, Inc.
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SOURCE Third Door Media