Maxi-Cosi Revolutionizes Infant Car Seat Design With The Next Generation In Comfort, Style And Safety New Prezi Infant Car Seat Only Has Everything

COLUMBUS, Ind., Sept. 4, 2012 /PRNewswire/ -- Dorel Juvenile Group (DJG), a division of Dorel Industries Inc. (TSX: DII.B, DII.A) and the nation's largest juvenile products manufacturer, announced the most innovative technology available in car seats today with the launch of the Maxi-Cosi®  Prezi™ infant car seat. The Prezi™ brings together the sleek European design of Maxi-Cosi® with advanced safety technologies for a car seat that delivers innovative comfort, style and safety.   

"We understand the needs of today's parents and recognize the importance of design, convenience and safety," said Dan Pennacchio, General Manager of International Brands at Dorel Juvenile Group. "With that in mind we developed a superior car seat with cutting-edge technology while staying true to the sleek and modern design that Maxi-Cosi is known for. The result is the Prezi, which truly 'only has everything'."

Offering superior safety protection, the Prezi™ was developed with advanced side impact protection featuring revolutionary G-Cell HX™ and Air Protect® technologies.  G-Cell HX™ is an advanced, patented, rebounding foam technology with hexagonal shapes that mitigates first impact energy while Air Protect® dispels remaining crash forces. These technologies were developed in conjunction with Bald Spot Sports (BSS) a leading company in the world of professional car racing technologies.

The Prezi™ also offers convenience features like a stay-in-car five-position adjustable base with built in rebound control, Easy-Out 5 point harness and headrest can be easily and quickly adjusted for a proper fit.

Additional features include:

  • Accommodates infants 4 – 30 pounds and up to 29 inches
  • Integrated canopy, always on-hand and easy to store
  • Compatible with Quinny® and Maxi-Cosi® strollers

The Prezi is available at specialty retailers nationwide for SRP $289.  Click here for more information on the new Maxi-Cosi® Prezi™ infant car seat.

About Dorel Juvenile Group
Dorel Juvenile Group is a division of Dorel Industries Inc. (TSX: DII.B, DII.A), a world class juvenile products and bicycle company. Now in its 50th year, Dorel creates style and excitement in equal measure to safety, quality and value. The Company's lifestyle leadership position is pronounced in both its Juvenile and Bicycle categories with an array of trend-setting products.  Dorel's powerfully branded products include Safety 1st, Quinny, Cosco, Maxi-Cosi and Bebe Confort in Juvenile, as well as Cannondale, Schwinn, GT, Mongoose, IronHorse and SUGOI in Recreational/Leisure.  Dorel's Home Furnishings segment markets a wide assortment of both domestically produced and imported furniture products, principally within North America. Dorel has annual sales of over US$2.4 billion and employs 5,000 people in facilities located in twenty-two countries worldwide.

SOURCE Dorel Juvenile Group




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