SAN JOSE, Calif., May 20, 2014 /PRNewswire/ -- Maxim Integrated Products, Inc. (NASDAQ: MXIM) hosts its Investor Day tomorrow, Wednesday, May 21st, 2014. As industry requirements converge on higher integration, lower power and higher density designs, Maxim is seeing increased growth opportunities in the Mobility market. Additionally, the Industrial, Automotive, Communications and Data Center markets are already in initial phases of integrated solution adoption. This momentum is expected to drive long term growth for the Company.
Tunc Doluca, President and Chief Executive Officer, commented, "Given our broad technology portfolio, deep customer relationships and focus on system solutions, we believe Maxim is in a unique position to lead in analog integration." Mr. Doluca continued, "The convergence of requirements for simpler system design, lower power, higher performance and smaller form factors is expected to drive our business beyond Mobility."
Consistent with these market dynamics, Maxim's end market revenue classification has been aligned to provide better insight into the Company's growth drivers. Automotive, which was previously part of Industrial, will now be reported separately due to its strategic importance, high growth, and size approaching 10% of total company revenue. The explosive growth in cloud computing and the convergence of equipment in the data center has driven another reporting change. Previously revenue from server and storage was captured under Computing. The Communications and Data Center end market will now reflect consolidated revenue from server and storage. Financial terminal revenue, which was previously part of Computing, is now reflected in Industrial, as point-of-sale devices are driven by similar technologies as Maxim's application-specific vertical industrial products. The Consumer end market classification remains unchanged.
Historical market details by fiscal quarter are available on our website at http://www.maximintegrated.com/EndMarketClassifications.
Interested parties unable to attend the Investor Day event in person may participate in a live video webcast at www.maximintegrated.com/InvestorDay2014.
About Maxim Integrated
At Maxim Integrated, our designs make the world more integrated. And with analog integration, the possibilities are endless. In Fiscal 2013, we reported revenues of $2.4 billion. For more information, go to www.maximintegrated.com.
Managing Director, Investor Relations
SOURCE Maxim Integrated