2014

Mazda Sales Up More Than 13 Percent Year-over-year

IRVINE, Calif., June 1, 2012 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported May U.S. sales of 20,357 vehicles, representing an increase of 13.9 percent (up 5.4 percent on a daily selling rate (DSR) basis) versus last year. On a calendar year-to-date basis, Mazda's sales are up 20.2 percent (19.3 percent DSR), with 123,886 vehicles sold.

Key May sales notes:

  • The all-new 2013 Mazda CX-5 compact crossover SUV, named "2012 Crossover of the Year" by Autobytel and an IIHS "Top Safety Pick" is a popular choice for customers.  In its third full month of sales, 3,973 vehicles were sold in May.  Mazda 6 sales are up 40.0 percent versus last year with 2,294 vehicles sold.
  • Mazda's SKYACTIV® TECHNOLOGY, the brand's engineering-focused philosophy toward improving all-around vehicle efficiency, is already demonstrating strong sales through its fitment in the 2012 Mazda3 (up to 40 MPG highway) and the CX-5 (highest highway (35 MPG) and best combined (29 MPG) fuel economy of any SUV sold in the U.S.).  Mazda's total SKYACTIV® TECHNOLOGY vehicle sales for May account for 72 percent of total sales for the month.

Rounding out sales for the North American market, Mazda Motor de Mexico (MMdM) reported its best May sales ever of 2,143 vehicles, up 4.0 percent versus May of last year. 

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

For more information on Mazda vehicles, visit the online Mazda media center at www.mazdausamedia.com. Product B-roll may be ordered online by visiting The News Market at www.thenewsmarket.com/mazda

 



Month-To-Date

Year-To-Date



















May


May


%


% MTD

May


May


%


% YTD



2012


2011


Change


DSR

2012


2011


Change


DSR

















Mazda2


901


1,142


(21.1)%


(26.9)%

9,213


6,359


44.9%


43.7%

Mazda3


8,474


8,789


(3.6)%


(10.7)%

50,692


42,932


18.1%


17.2%

Mazda5


1,049


1,628


(35.6)%


(40.3)%

5,932


10,122


(41.4)%


(41.9)%

Mazda6


2,294


1,639


40.0%


29.6%

23,959


13,604


76.1%


74.7%

MX-5 Miata


621


603


3.0%


(4.6)%

2,767


2,578


7.3%


6.5%

RX-8


-


123


(100.0)%


(100.0)%

79


414


(80.9)%


(81.1)%

CX-5


3,973


-


N/A


N/A

11,480


-


N/A


N/A

CX-7


1,320


1,961


(32.7)%


(37.7)%

9,987


12,955


(22.9)%


(23.5)%

CX-9


1,724


1,795


(4.0)%


(11.1)%

9,277


13,110


(29.2)%


(29.8)%

Tribute


1


195


(99.5)%


(99.5)%

500


998


(49.9)%


(50.3)%

















Total Vehicles
































CARS


13,339


13,924


(4.2)%


(11.3)%

92,642


76,009


21.9%


20.9%

TRUCKS


7,018


3,951


77.6%


64.5%

31,244


27,063


15.4%


14.5%

















TOTAL


20,357


17,875


13.9%


5.4%

123,886


103,072


20.2%


19.3%

































MEMO:
































IMPORT CAR


11,045


12,285


(10.1)%



68,683


62,405


10.1%



IMPORT TRUCK


7,017


3,756


86.8%



30,744


26,065


18.0%



IMPORT TOTAL


18,062


16,041


12.6%



99,427


88,470


12.4%



















DOMESTIC CAR


2,294


1,639


40.0%



23,959


13,604


76.1%



DOMESTIC TRUCK


1


195


(99.5)%



500


998


(49.9)%



DOMESTIC TOTALS


2,295


1,834


25.1%



24,459


14,602


67.5%



Selling Days


27


25





128


127





 

 

SOURCE Mazda North American Operations



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