2014

MAZDA SETS 10-YEAR SALES RECORD IN AUGUST - Mazda Shows No Signs of Slowing as CX-5, Mazda6 and Mazda3 Post Strong Sales Results -

IRVINE, Calif., Sept. 4, 2013 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported its best August U.S. sales of 28,106 vehicles in 10 years, representing an increase of 26.4 percent versus last year. Year-to-date sales through August are up 6.8 percent versus last year, with 198,026 vehicles sold.

Key August sales notes:

  • Mazda reported its best August since 2003 with 28,106 vehicles sold, accounting for a 26.4 percent increase year-over-year (YOY).
  • SKYACTIV® TECHNOLOGY-equipped vehicles continue to perform very well as they accounted for 74.8 percent of all Mazda's sold in August. To help support demand, Mazda recently announced increased production on SKYACTIV Engines and Transmissions and has stated production will reach 1.1 million units by July 2014.
  • CX-5 had its best month ever with 8,506 vehicles sold, accounting for a 82.3 percent increase YOY.
  • Mazda6 continues to outpace expectations with 4,249 vehicles sold, representing an increase of 166.9 percent YOY.
  • Mazda3 had its best month of sales since September 2012 with 11,031 vehicles sold in August 2013. The first units of the all-new 2014 Mazda3 started arriving in dealers on August 21, 2013, and although inventory is tight, response from customers and dealers has been very positive.
  • Even as Summer is winding down, MX-5 Miata showed a YOY increase of 3.2 percent with 578 vehicles sold in August 2013.

Mazda Motor de Mexico (MMdM) reported August sales of 2,909 vehicles, up 46.0 percent versus August of last year. 

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.  



Month-To-Date

Year-To-Date



















Aug  


Aug  


%


% MTD

Aug   


Aug   


%


% YTD



2013


2012


Change


DSR

2013


2012


Change


DSR

















Mazda2


759


917


(17.2)%


(20.2)%

7,153


11,973


(40.3)%


(40.0)%

Mazda3


11,031


11,120


(0.8)%


(4.3)%

72,968


79,674


(8.4)%


(8.0)%

Mazda5


822


922


(10.8)%


(14.0)%

10,845


8,861


22.4%


23.0%

Mazda6


4,249


1,592


166.9%


157.4%

29,364


28,250


3.9%


4.4%

MX-5 Miata


578


560


3.2%


(0.5)%

4,390


4,576


(4.1)%


(3.6)%

RX-8




-


N/A


N/A

-


80


(100.0)%


(100.0)%

CX-5


8,506


4,665


82.3%


75.8%

54,388


24,904


118.4%


119.5%

CX-7


-


204


(100.0)%


(100.0)%

1


11,187


(100.0)%


(100.0)%

CX-9


2,161


2,252


(4.0)%


(7.5)%

18,917


15,339


23.3%


23.9%

Tribute




-


N/A


N/A

-


502


(100.0)%


(100.0)%

















Total Vehicles
































CARS


17,439


15,111


15.4%


11.3%

124,720


133,414


(6.5)%


(6.1)%

TRUCKS


10,667


7,121


49.8%


44.4%

73,306


51,932


41.2%


41.8%

















TOTAL


28,106


22,232


26.4%


21.9%

198,026


185,346


6.8%


7.4%

































MEMO:
































IMPORT CAR


17,439


13,519


29.0%



118,450


105,164


12.6%



IMPORT TRUCK


10,667


7,121


49.8%



73,306


51,430


42.5%



IMPORT TOTAL


28,106


20,640


36.2%



191,756


156,594


22.5%



















DOMESTIC CAR


-


1,592


(100.0)%



6,270


28,250


(77.8)%



DOMESTIC TRUCK


-


-


N/A



-


502


(100.0)%



DOMESTIC TOTALS


-


1,592


(100.0)%



6,270


28,752


(78.2)%



Selling Days


28


27





206


207





 

SOURCE Mazda North American Operations



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