2014

MAZDA'S SKYACTIV TECHNOLOGY PAVES THE ROAD TO DOUBLE DIGIT SALES GAIN IN JUNE - Mazda's SUVs Show Their Strength; All-New 2014 Mazda6 Still Supply-Constrained -

IRVINE, Calif., July 2, 2013 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported June U.S. sales of 22,496 vehicles, representing an increase of 13.0 percent versus last year and the best June since 2007. Year-to-date sales through June are up 0.8 percent versus last year, with 144,943 vehicles sold.

Key June sales notes:

  • Mazda celebrated its best June sales month since 2007 (25,761 units) with 22,496 vehicles sold.
  • The all-new 2014 Mazda6 continues to show strong sales performance. Posting stellar gains of 172.3% over last year, the Mazda6 accounted for 3,840 of the total vehicles sales for Mazda during the month of June 2013.
  • Mazda's outstanding CX-5 compact crossover SUV flexed its muscle in June with 6,856 units on the sales sheet, representing an increase of 50.6% YOY.
  • Based on the on-road performance of CX-5 and Mazda6, consumers are demanding the superior driving characteristics and outstanding fuel efficiency of Mazda's SKYACTIV® TECHNOLOGY vehicles. With inventory still tight, SKYACTIV-equipped vehicles (including Mazda6, CX-5 and available on certain Mazda3s) accounted for 72.5% (16,322 units) of total Mazda vehicle sales.
  • Not to be outdone, Mazda CX-9 also recorded a strong sales gain of 10.0 percent over last year with 2,015 vehicles sold. CX-9's styling update this model year is attracting consumers to dealerships to drive one of the best handling seven-passenger SUVs in the automotive industry.

Mazda Motor de Mexico (MMdM) reported June sales of 2,887 vehicles, up 38.5 percent versus June of last year. 

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

 



Month-To-Date

Year-To-Date



















Jun


Jun


%


% MTD

Jun


Jun


%


% YTD



2013


2012


Change


DSR

2013


2012


Change


DSR

















Mazda2


743


938


(20.8)%


(17.7)%

5,594


10,151


(44.9)%


(44.2)%

Mazda3


7,566


8,835


(14.4)%


(11.1)%

52,701


59,527


(11.5)%


(10.3)%

Mazda5


846


1,013


(16.5)%


(13.3)%

9,101


6,945


31.0%


32.8%

Mazda6


3,840


1,410


172.3%


182.8%

21,668


25,369


(14.6)%


(13.5)%

MX-5 Miata


630


659


(4.4)%


(0.7)%

3,149


3,426


(8.1)%


(6.9)%

RX-8




1


(100.0)%


(100.0)%

-


80


(100.0)%


(100.0)%

CX-5


6,856


4,551


50.6%


56.4%

38,057


16,031


137.4%


140.5%

CX-7


-


672


(100.0)%


(100.0)%

1


10,659


(100.0)%


(100.0)%

CX-9


2,015


1,831


10.0%


14.3%

14,672


11,108


32.1%


33.8%

Tribute




1


(100.0)%


(100.0)%

-


501


(100.0)%


(100.0)%

















Total Vehicles
































CARS


13,625


12,856


6.0%


10.1%

92,213


105,498


(12.6)%


(11.5)%

TRUCKS


8,871


7,055


25.7%


30.6%

52,730


38,299


37.7%


39.5%

















TOTAL


22,496


19,911


13.0%


17.3%

144,943


143,797


0.8%


2.1%

































MEMO:
































IMPORT CAR


13,622


11,446


19.0%



85,944


80,129


7.3%



IMPORT TRUCK


8,871


7,054


25.8%



52,730


37,798


39.5%



IMPORT TOTAL


22,493


18,500


21.6%



138,674


117,927


17.6%



















DOMESTIC CAR


3


1,410


(99.8)%



6,269


25,369


(75.3)%



DOMESTIC TRUCK


-


1


(100.0)%



-


501


(100.0)%



DOMESTIC TOTALS


3


1,411


(99.8)%



6,269


25,870


(75.8)%



Selling Days


26


27





153


155





 

SOURCE Mazda North American Operations



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