McAlister's Deli Rewards Guests for Healthy Eating with "Drop It to Win" Sweepstakes - Fans Can Enter for Chance to Win Daily Prizes, Beach Getaway for Two -

ALPHARETTA, Ga., Feb. 12, 2014 /PRNewswire/ -- McAlister's® Deli, a leading fast casual restaurant, announced today its "Drop It to Win" sweepstakes where one lucky fan will win a beach getaway just for playing and learning about the  "Lite Choose Two" menu at McAlister's.  The "Lite Choose Two" menu makes eating lighter easier by pairing menu items into lower-calorie combinations.

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"We know our guests love choice and that many have resolved to eat lighter. At McAlister's, we have more than 200 'Lite Choose Two' menu options under 600 calories," said McAlister's Deli Vice President of Marketing, Donna Josephson. "To celebrate our 'Lite Choose Two' menu, McAlister's wants to treat one lucky fan to some much-needed relaxation at any beach in the continental U.S."

Through Feb. 27, 2014, guests can visit McAlister's Facebook page at www.facebook.com/TeaFreaks or website at www.mcalistersdeli.com/DropItToWin and enter for a chance to win the grand prize as well as daily prizes. The sweepstakes is a fun, interactive game where guests can drop a ball into one of the favorite "Lite Choose Two" items for a chance to win a $25 McAlister's gift card and for an entry to win the grand prize. "Because of the success of past interactive sweepstakes, we have continued to include that component as a way to further engage with our guests," says Josephson.

Technomic® recognized McAlister's as the top kid-friendly fast casual chain in its 2014 Chain Restaurant Consumers' Choice Awards, and as one of the Top Five Chains Overall in its 2013 "Consumer Restaurant Brand Metrics" Report. FastCasual.com also ranked the brand No. 2 on its "Top 100 Movers and Shakers" list of 2013 and named McAlister's President and CEO Frank Paci one of the "Top 20 People" in the industry to watch.

About McAlister's
Founded in 1989, McAlister's® Deli is a fast casual restaurant chain known for its sandwiches, spuds, soups, salads, desserts and McAlister's Famous Sweet Tea™. In addition to dine-in and take-out service, McAlister's also offers catering with a selection of sandwich trays, box lunches, desserts, a hot spud bar and more. With numerous industry accolades, the McAlister's brand has more than 320 restaurants in 24 states. The company has corporate offices in both Alpharetta, Ga and Ridgeland, Miss. For more information, visit www.mcalistersdeli.com.

CONTACT:
Ashley Rodriguez
Fish Consulting
(571) 312-6174
arodriguez@fish-consulting.com 

SOURCE McAlister's Deli



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