PHILADELPHIA, March 28, 2014 /PRNewswire/ -- McCafe® invites coffee drinkers in Philadelphia and across the U.S. to wake up and taste the free coffee. Beginning March 31, customers are encouraged to stop by their local participating McDonald's® restaurant for a freshly brewed small McCafe coffee during McDonald's first-ever national Free Coffee Event. Free McCafe coffee is available during breakfast hours starting March 31 through April 13 in participating restaurants.
"We're excited to share our coffee with customers," said John Durante, President, McDonald's Restaurants of the Greater Philadelphia Region Owner/Operator Association. "This is a great opportunity for them to try McCafe coffee and gives them another reason to come and see us in the morning."
To kick off the two-week campaign, McDonald's is offering Philadelphia commuters a special surprise with free McCafe coffee through a "Make Friends with McCafe" sampling event. The event will take place Monday, March 31st from 7:30 a.m. to 3:30 p.m. at Suburban Station in Philadelphia.
Starting in mid-April, McCafe will also surprise a Twitter follower every day this year with McCafe coffee and prizes. Fans can also keep up with the conversations using the hash tag #McCafe or by following @McCafe and @McDPhilly.
McDonald's launched its McCafe line-up in the U.S. in 2009. The collection included McCafe's signature blend coffee and quickly expanded to include iced coffees, espresso-based drinks, such as lattes and mochas, blended-ice beverages including smoothies and frappes, triple thick shakes as well as limited-time seasonal offerings.
About McDonald's USA
McDonald's USA, LLC, serves a variety of menu options made with quality ingredients to more than 27 million customers every day. Nearly 90 percent of McDonald's 14,000 U.S. restaurants are independently owned and operated by businessmen and women. Customers can now log online for free at approximately 11,500 participating Wi-Fi enabled McDonald's U.S. restaurants. Follow us on Twitter and Instagram @McDPhilly for the latest news, info, events and promotions, and find us on Facebook at www.facebook.com/mcdonalds.
McDonald's collection of coffee and espresso based McCafe beverages are made with 100 percent Arabica beans sourced from the rich soils of Central and South America. In addition to the existing variety of McCafe beverages, McCafe also introduces limited-time seasonal offerings at participating restaurants throughout the year. For more information and to keep up with flavors of our McCafe line, visit www.mcdonalds.com/mccafe, or follow us on Twitter (@McCafe).
FOR MORE INFORMATION
SOURCE McDonald's of the Greater Philadelphia Region