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Me-Ality™ Announces Partnership with People StyleWatch® to Bring Shoppers the Latest Trends Just in Time for Fall Fashion Season


News provided by

Me-Ality

Aug 22, 2012, 07:01 ET

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NEW YORK, Aug. 22, 2012 /PRNewswire/ -- This fall fashion season, shoppers can leave the mall more on-trend and perfectly fit than ever before, thanks to a new partnership announced today between People StyleWatch® and Me-Ality™, the revolutionary size-matching station found in more than 70 retail locations nationwide. Timed to the release of the magazine's September issue, the partnership gives shoppers the perfect formula to find their best fits for the season with a free 10-second, fully-clothed body scan and custom content developed by the experts at People StyleWatch.

(Logo: http://photos.prnewswire.com/prnh/20120614/NY24964LOGO)

"We are excited to announce this partnership with People StyleWatch as it furthers our mission to revolutionize how consumers shop for clothes," says Tanya Shaw, CEO of Me-Ality. "With the expertise of People StyleWatch, Me-Ality will take its consumer offerings to the next level by pairing a person's best fit with solutions that correspond to the season's hottest trends."

Me-Ality is a digital size-matching station where users step in for a free 10-second body scan and leave with recommendations for their perfect fit across a wide range of brands and stores – helping take the guess-work and hassle out of trying on clothes. Users receive a personalized shopping guide to help make more informed shopping decisions for their size and shape right there in their mall, as well as an online profile to search for their best fit across the company's database of brands.

Through the partnership with People StyleWatch, these recommendations will now be paired with personalized "picks" selected by the magazine's staff, based on different measurements and sizes, as well as a series of custom trend videos to run exclusively at Me-Ality stations across the country. Shoppers will also receive a special subscription offer to People StyleWatch so that they can continue to stay on top of the hottest trends all year long.

"This is a great way for us to reach our readers when our content and advice matters the most," says Stephanie Sladkus, publisher of People StyleWatch. "By partnering with Me-Ality, we can be right there with them as they shop and help them choose with confidence, knowing that their new purchases are on-trend and perfectly fit."

For more information about Me-Ality or to find a nearby size-matching station, visit www.Me-Ality.com. For more information about People StyleWatch or to purchase a subscription, visit www.PeopleStyleWatch.com.

About Me-Ality™
Me-Ality™ size-matching station offers a revolutionary new technology that enables consumers to find their best fitting clothing with a free, fully-clothed, 10-second body scan. Over the next two-plus years, Me-Ality™ kiosks will be in over 300 malls across the United States. Me-Ality™ is owned by Unique Solutions Ltd., a leader in revolutionizing personalized shopping since 1994. For more information about Me-Ality's technology and services, visit http://www.Me-Ality.com.

About People StyleWatch®
People StyleWatch is dedicated to making fashion and beauty trends accessible, affordable and fun.  First launched as a special newsstand extension of PEOPLE in 2002, People StyleWatch is published 11 times a year, with a guaranteed circulation of 800,000 and reaches 5.6 million readers each month.  PeopleStyleWatch.com is the #1 style magazine website reaching 3 million unique visitors and averaging 150 million pageviews each month with content that is refreshed throughout the day.  Every day on PeopleStyleWatch.com you'll see the latest looks from the red carpet and get the latest scoop on trends, as well as tips on fashion, beauty and shopping.

SOURCE Me-Ality

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