Media Vista Group Completes Acquisition Of Univision Stations In Fort Myers-Naples, Minneapolis, And Kansas City
WASHINGTON, March 5, 2013 /PRNewswire/ -- Media Vista Group, LLC (MVG) announced today that it has completed the acquisition transaction for 4 television stations in 3 markets: KUKC 48 in Kansas City; WUMN 13 in Minneapolis; and, WLZE 51 and WUVF 2 in Ft Myers/Naples, FL, all Univision Station affiliates.
Orlando Rosales, CEO of Media Vista Group, LLC said, "I'm very excited about this transaction. We are partnering with a great network to continue serving US Hispanic audiences across the country, especially in the growing markets we will have presence with this stations."
The transaction was closed on March 1st in Washington DC, and entitles Media Vista Group to start operating the stations, immediately. This acquisition will expand their multi-platform model with local content ownership and other media platforms such as magazine and online. The main goal and philosophy will be to engage and serve local audiences supported by the strong Univision Network brand, one of the top five networks in the US, regardless of language, and the most-watched Spanish-language broadcast television network in the country, reaching 96% of US Hispanic households.
Media Vista Group announced this planned acquisition on December 26th, 2012 - that it had agreed to purchase certain assets (including the FCC licenses issued by the Federal Communications Commission) used or useful in broadcast television stations WUVF-LP, Naples, Florida, WLZE-LD, Fort Myers, Florida, KUKC-LP, Kansas City, Missouri, and WUMN-LP, Minneapolis, Minnesota, each affiliated with Univision television network, from SP Television, LLC.
Prior to this Media Vista Group was already the premier Hispanic media-company in Southwest Florida. Its operations include production of high quality local content with its brand D'Latinos al Dia, started in 2002, publishers of D'Latinos Magazine, first published in 2003, now a recognized Spanish-language lifestyle monthly color publication, and www.dlatinos.tv, a Spanish interactive portal also started in 2003. As part of its broadcasting strategy, MVG acquired WANA 16, affiliated with the Azteca America Network, in Fort Myers-Naples market, in 2010. MVG is a privately owned company, since 2002.
SOURCE Media Vista Group, LLC