Medical Alert Readies for January Surge in Inquiries, Sales Following Holiday Family Visits

Adult Children Home for Holidays See Decline in Health of Parent, Realize Need for Medical Alert Personal Emergency Response Safety Device

Jan 01, 2016, 07:00 ET from Medical Alert

BALA CYNWYD, Pa., Jan. 1, 2016 /PRNewswire/ -- Medical Alert, a mobile device that provides access to emergency help at the push of a button, is expecting to see a surge in inquiries over the next few weeks following visits home to family and loved one for the holidays.

"As adult children head home to celebrate the holidays with their aging parents, they are often blindsided by a visible decline in their health that they weren't expecting," said Keith Menear, Vice President of Sales, Medical Alert. "We have staff who volunteer to work on Thanksgiving, Christmas, and New Year's because we know from past experience that we'll see a surge in inbound sales calls from concerned family and caregivers who want to begin researching options immediately and we want to be there for them. They are upset and want to know there are options out there to help keep their loved ones safe."

As the fastest growing mobile safety device sold nationwide, Medical Alert protects 24 hours a day, 7 days a week. The Medical Alert on-the-go system is available as a bracelet or a pendant, that lets you contact the company's nationwide call center at the push of a button in the event of an emergency.

"My experience with personal emergency response systems (PERS) over the years supports the holiday sales push that results from children and caregivers spending concentrated time with their elderly love ones. They are very concerned to see the degradation of their mobility, cognition, and general health during the holiday visit and feel the need to act immediately," notes John Brady, a consultant with TRG Associates, a premiere management consulting firm specializing in the electronic security alarm industry. "The Thanksgiving awareness of the problem causes the kids to see the degradation and then the Christmas holidays confirm that their first impressions were correct. This is especially true of children who do not live locally and only spend concentrated time with loved ones between Thanksgiving and New Years. They are so worried by what they see, that they start researching options immediately."

Medical Alert expects for this trend to continue and prepares by ensuring that its emergency response center has extra support available during the holidays and throughout the month of January.

"Medical Alert wants people to know that if they realize a loved one is having real difficulty being alone, and are faced with tough decisions on what to do, we can help," added Menear.

How does Medical Alert work?
The Mobile Alert button pinpoints your location through GPS. Trained operators receive your information and location, at which point the operator communicates with you directly through the pendant or wrist device. After assessing your need, help will be sent in the form of one of your contacts, a family member or neighbor, or emergency personnel. The operator will stay in contact with you until help arrives--wherever you are.

Users are encouraged to wear the emergency alert bracelet or pendant at all times, so if they find themselves alone in a crisis situation, they only need to push the button to get connected to help directly through the system's base. No need to struggle to the phone or to dial numbers. You simply get help at the push of a button.

About Medical Alert and Connect America
Medical Alert, a Connect America company, specializes in Personal Emergency Response Services (PERS) and offers products for every lifestyle. With corporate headquarters in Bala Cynwyd, Pennsylvania, Medical Alert provides personal emergency monitoring and home alarm services to hundreds of thousands of individuals nationwide living with medical ailments, physical challenges, declining health conditions, and other concerns. Customers can access emergency help wherever they are, 24 hours a day, 7 days a week. For more information, visit www.medicalalert.com, or call 800-893-7000.

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SOURCE Medical Alert



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