MediScripts Appoints Stephen M. Hoelper as Vice President of Marketing and New Product Development
-- Experienced Digital Product Strategy and Commercialization Professional to Effectively Position Evolving MediScripts Brand --
HASBROUCK HEIGHTS, N.J., April 9, 2015 /PRNewswire/ -- MediScripts, a leading provider of clinical management and pharmaceutical marketing solutions, announces the appointment of Stephen M. Hoelper as Vice President of Marketing and New Product Development. The appointment underscores MediScripts' commitment to meeting shifting market demands by growing its product portfolio to include digital solutions that complement its market-leading print market services.
In his new role, Hoelper will oversee the company's marketing and communications initiatives and spearhead a new product development strategy. Chief among Hoelper's responsibilities will be expanding on MediScripts' 30 years of industry leadership to establish a suite of technology-enabled products that continue the company's proven ability to help healthcare practitioners work smart.
"Stephen brings the strategic product development, commercialization, sales, and marketing experience necessary to best serve our pharmaceutical and physician partners in the rapidly evolving healthcare market," said Erez Lapsker, MediScripts Chief Executive Officer. "As we continue to build our brand and offer new digital solutions, it's critical that we have an experienced member of our team like Stephen, who has the proven skill set to drive awareness of our expertise and expanding services."
Prior to joining MediScripts, Hoelper was a founding member of Vree Health, LLC, a wholly-owned subsidiary of Merck, and served as the company's VP of Marketing and Product Management. In his role at Vree Health, Hoelper's responsibilities included marketing, corporate communications, public relations and inside sales in addition to product marketing, management and development. Hoelper also held prominent new product development and marketing positions with Merck from 2003 through the launch of Vree Health in 2012.
"Stephen has a proven track record of developing and launching innovative products that have positively impacted the life science and healthcare industries," said Robert Bedford, MediScripts Executive Vice President, Sales and Marketing. "We are confident his passion for technology will help ensure MediScripts continues to deliver innovative products that have proven value and measurable impact."
For more information on MediScripts, visit http://mediscriptspartners.com.
About MediScripts
MediScripts provides simple, easy to use clinical management and pharmaceutical marketing solutions, supported by great service to help its customers work smart. With over 30 years of industry leadership, every solution that MediScripts provides delivers proven value and measureable impact. Throughout the year, MediScripts provides continuous engagement with the practitioners you want to reach through its Secure Rx™ PhRMA Code compliant prescription pads and digital innovations such as Qology™ and Smart eRx™. For more information, visit http://mediscriptspartners.com.
Photo - http://photos.prnewswire.com/prnh/20150409/197594
SOURCE MediScripts
Related Links
http://mediscriptspartners.com
WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?
Newsrooms &
Influencers
Digital Media
Outlets
Journalists
Opted In
Share this article