Mega Bloks reveals new Halo Universe product line

Introducing Mega Bloks Halo Universe "Metal Series" for 2012

MONTREAL AND NEW YORK, Feb. 14, 2012 /PRNewswire/ - MEGA Brands Inc. (TSX: MB) showcases the new and groundbreaking Mega Bloks Halo Universe Metal Series from their Boys & Collectors toy category at the 2012 American International Toy Fair in New York City.

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The Mega Bloks Halo Universe "Metal Series" collector's line features small scale replica figurines and vehicles inspired by the Mega Bloks Halo construction line. The new action-diecast Halo Universe vehicles include moving parts and add a highly collectible element to the line with their hybrid style and authentic features. Each set in the collection includes a zinc figurine and terrain plates so that fans, builders and collectors alike, can build and display their battle. (age 8+).

"This construction line is a powerful expression of the Halo Universe which brings to life the wealth of vehicles, characters and locations with equal appeal to both collectors and kids", said Vic Bertrand , Chief Innovation Officer of MEGA Brands. "The authenticity of the Metal Series line combines the engaging content of the world's best-selling video game franchise with Mega Bloks Halo's endless possibilities of collectability and display".

For more information on Mega Bloks Boys and Collectors products, please visit MEGA Brands at the American International Toy Fair, booth # 753 or http://www.megabrands.com.

About MEGA Brands
MEGA Brands is a trusted family of leading global brands in construction toys, games & puzzles, arts & crafts and stationery. They offer engaging creative experiences for children, families and collectors through innovative, well-designed, affordable and high-quality products. Visit: megabrands.com for more information. Follow us on Twitter @megabrands.

The MEGA logo, Mega Bloks, Rose Art , MEGA Puzzles, MEGA Games and Board Dudes are trademarks of MEGA Brands Inc. or its affiliates.

SOURCE MEGA BRANDS INC.