FREMONT, Calif., March 13, 2017 /PRNewswire/ -- Men's Wearhouse, the go-to destination for Prom and formalwear expertise, celebrated the second annual National Promposal Day on Saturday, March 11, 2017. The holiday, officially established by Men's Wearhouse last year, was created to encourage high school students across the US to celebrate their creativity and share their unique and elaborate promposals.
To commemorate National Promposal Day, Men's Wearhouse enlisted the help of social media stars and real life couple, Dylan Jordan and Summer McKeen to document their epic promposal. Dylan, in an effort to outdo last year's promposal, sought the expertise of Brent Rivera, last year's National Promposal Day star, to take #NationalPromposalDay to the next level. Not to be outshined, Summer became aware of the plan and took planning into her own hands, stealing the show.
Summer McKeen: "It was such an honor to work with a cool brand like Men's Wearhouse! I loved how creative the team was in pulling together such a fun video."
Dylan Jordan: "Awesome project alongside my best friend and partner in crime. Love the message and it's been great to work with Men's Wearhouse to make promposals extra special across the US."
Videos from the perspective of both Dylan and Summer debuted on March 11, 2017 on their respective YouTube channels. A third video was shared via the Men's Wearhouse YouTube channel ensuring that #NationalPromposalDay was recognized as the most elaborate promposal ever.
Once again, Men's Wearhouse collaborated with Snapchat unveiling SnapAds on March 11th with a customized prom themed game that ultimately unlocks a custom filter allowing teens to ask their date to prom in a fun, graphic way. Men's Wearhouse is one of the first fashion brands to utilize the SnapAd game feature.
Additionally, students who participated in National Promposal Day on March 11 were encouraged to share their own epic promposal experiences using the hashtag #NationalPromposalDay.
Watch the story unfold on www.menswearhouse.com/prom and social media:
@menswearhouse on YouTube / Facebook / Instagram / Twitter
@DylanJordan on YouTube / Facebook / Instagram / Twitter
@SummerMcKeen on YouTube / Facebook / Instagram / Twitter
@BrentRivera on YouTube / Facebook / Instagram / Twitter
In addition to sponsoring National Promposal Day, Men's Wearhouse is pleased to announce its 8th year of the Prom Rep Challenge. This program rewards hard-working teens by giving them the opportunity to earn points and prizes for each formalwear rental referral they provide. Eligible teens can sign up for the Men's Wearhouse Prom Rep Challenge where they can earn Instant Reward gift cards, a free tuxedo rental or suit, and cash prizes including a grand prize of $25,000. Visit www.menswearhouse.com/promrep for more information.
About Men's Wearhouse:
Founded in 1973 and a subsidiary of Tailored Brands, Inc., Men's Wearhouse is the largest specialty retailer of men's apparel and rental product in the U.S. with more than 700 stores nationwide. Men's Wearhouse carries a full selection of suits, sport coats, slacks, formalwear, sportswear, outerwear, dress shirts, footwear and accessories in non-exclusive and exclusive merchandise brands such as Joseph Abboud, AWEARNESS Kenneth Cole, Black by Vera Wang, among others. Tuxedo and suit rentals are available at both Men's Wearhouse and Tux stores, which also offers a limited selection of retail merchandise, and Men's Wearhouse stores nationwide.
About Dylan Jordan:
Dylan Jordan is poised to take the entertainment industry by surprise. Always having been charismatic, he quickly became interested in acting. Born and raised in Southern California, Dylan quickly realized his innate talent and took to exploring all viable options to make his presence known. Over a short time, Dylan has gained an impressive social media presence on platforms like Instagram, Twitter and YouTube. In just a few months, Dylan' s following has grown exponentially. His aggregate social following is nearing 1 Million and it shows no signs of letting up. With his large followings, Dylan has taken it upon himself to spread positive messages and to further his pursuit in the acting world. With a natural acting ability, Dylan was most recently cast as a lead in the Go90 series, Hacking High School.
About Summer McKeen:
Summer McKeen is a YouTube vlogger best known for her lifestyle, beauty and fashion content.Starting to create self-made content at the young age of 14, Summer has grown an audience of 800,000+ fans worldwide. Summer has collaborated with brands such as Coca Cola, Cover Girl, Simon Malls, and Hollister, among many others.
About Brent Rivera:
Brent is an 19-year-old content creator from Huntington Beach, California who has amassed a loyal fan-base of 25 million followers across social media. He is actively evolving his status as a creator and producer, most recently producing and starring in his first film, Alexander IRL, a YouTube Red Original. Brent is passionate about making his fans happy and consistently creating content that is comedic and relatable. In his spare time, Brent loves to hang out with his family and friends, play hockey, wakeboard, and ski.
Director of Public Relations - Tailored Brands
Diego Louro, Diego.Louro@tailoredbrands.com
Public Relations Marketing Manager - Tailored Brands
Alina Hauptman, Alina.Hauptman@tailoredbrands.com
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/mens-wearhouse-celebrates-national-promposal-day-20-300421515.html
SOURCE Men's Wearhouse