Told entirely from the viewpoint of American Indians, Reclaiming Sacred Tobacco explores how plants that were sacred medicines for indigenous people were exploited for profit by tobacco companies, creating epidemic-level health problems for Natives. At the same time, it shows how American Indians in Minnesota are working to restore traditional tobacco practices, to reduce commercial tobacco abuse like cigarette smoking, and to prevent secondhand smoke exposure.
"We plan to share this program with our tribal community partners, where it can help us remember the difference between sacred and commercial tobacco," said Villaluz. "And we hope the PBS audience will learn about the health disparities experienced by American Indians, and support culturally-driven efforts to improve health equity for our people."
Unique in the country, Reclaiming Sacred Tobacco has already received national recognition. It has been accepted to three American Indian film festivals, including the American Indian Film Institute's national American Indian Film Festival, where it has been nominated for Best Public Service film.
The program will debut on tpt's MN Channel on November 13 at 7 p.m. and will continue to air on PBS stations through the end of November. Following the premiere, the program can also be viewed on the Twin Cities PBS website and at www.clearwaymn.org/KeepTobaccoSacred.
About ClearWay MinnesotaSM
ClearWay Minnesota is an independent, nonprofit organization that improves the health of Minnesotans by reducing the harm caused by tobacco. ClearWay Minnesota serves Minnesota through its grant-making program, QUITPLAN® stop-smoking services and statewide outreach activities. It is funded with 3 percent of the state's 1998 tobacco settlement.
For more information on ClearWay Minnesota or QUITPLAN Services, call 952-767-1400 or visit www.clearwaymn.org.
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SOURCE ClearWay Minnesota