PARIS, Nov. 25, 2013 /PRNewswire/ -- Reed MIDEM, organiser of MIPTV and MIPFormats, and Warner Bros. International Television Production (WBITVP), today announce the renewal of their partnership. For the third year, the US major will be the exclusive sponsor of the MIPFormats International Pitch 2014 competition. Preceding the annual MIPTV content market (7-10 April 2014), the 5th edition of MIPFormats will take place in Cannes, 5-6 April.
The call for entries is now open to companies with new and unique concepts, who can vie for a chance to win up to €25,000 in development funding from WBITVP. Applicants can submit their project and complete the entry form now until Monday 3 February 2014. The finalists will be announced early March and the winner will be unveiled at the end of the MIPFormats pitching event in Cannes' Palais des Festivals, on Sunday 6 April 2014.
The MIPFormats International Pitch is open to all creators and producers around the world who want to present original, non-scripted entertainment formats. Selection will be based on creativity, originality, innovation, and the potential for a concept to return with multiple series. Selectors will also be looking for well-structured non-scripted formats in the entertainment, factual entertainment and game show genres, with potential to export to countries small and large.
Andrew Zein, SVP, Creative, Format Development and Sales at WBITVP said: "MIPFormats has established itself as the world's leading competition for new formats, and the last two competitions in particular have delivered outstanding ideas from across the world. We are delighted once again to be the sponsor."
Last year's winner was Hatch Entertainment of Australia, with the musical format "Big Again," in which stars of yesteryear choose up-and-coming artists to reinterpret their songs. "For a new company, the MIPFormats International Pitch Competition was the best thing we could have done," says Greg Logan, Owner/Executive Producer of Hatch. "It gave Hatch a global deal with Warner Bros. International Television Production, introduced us to some of the best people in the industry and has given us global exposure and recognition. We have secured wonderful production partners in key markets like the UK, US and Italy, who have added to and improved the formats, and by next MIP we will hopefully have a commissioned show."
"Building on the success of the last two years of partnership between MIPFormats and Warner Bros. International Television Production, we are once again looking forward to discovering another crop of exciting and innovative projects with strong development potential," said Laurine Garaude, Director of Reed MIDEM's Television Division. "We encourage cutting-edge producers worldwide to answer the call and use this dynamic platform to take their ideas to the next level."
To keep up–to-date on the MIPFormats International Pitch competition, follow @WBITVP.
About MIPTV – Founded in 1963, MIPTV is the annual international market and creative forum for content on every screen. It brings professionals from the global TV and online content industry to Cannes, France, for four days of exhibition, conferences, screenings and networking. It is a key market for buying and selling content and early-stage content development. MIPCube constitutes a special programme exploring tech and creative approaches with the community re-inventing the content experience within MIPTV. The weekend prior to MIPTV, MIPDoc and MIPFormats constitute a two-day showcase for non-fiction and unscripted programming. www.miptv.com
About Reed MIDEM – Founded in 1963, Reed MIDEM is a leading organiser of professional, international tradeshows. Reed MIDEM events have established themselves as key dates in professional diaries. The company hosts MIPTV, MIPDOC, MIPCOM, and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, LeWeb Paris and London for internet forward-thinkers, MIPIM, MIPIM Asia, MIPIM UK and MAPIC for the property and retail real estate sectors. www.reedmidem.com
About Reed Exhibitions - Reed Exhibitions is the world's leading events organizer, with over 500 events in 41 countries. In 2012 Reed brought together seven million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 34 fully staffed offices. Reed Exhibitions serves 44 industry sectors with trade and consumer events and is part of the Reed Elsevier Group, a world leading provider of professional information solutions. www.reedexpo.com
About Warner Bros. International Television Production - Warner Bros. International Television Production (WBITVP) aims to establish or acquire production companies in the major television territories around the world in order to become a leading producer of local scripted and non-scripted programming. In those territories where WBITVP establishes a production base, it operates by developing and producing original programming and also producing local versions of formats owned and controlled by the group such as "The Bachelor", "The World's Strictest Parents" and "Who Do You Think You Are?" Where WBITVP has no local production capability it licenses Warner Bros. formats to 3rd parties. WBITVP has taken significant steps by acquiring a majority stake in both UK production group Shed Media, one of the UK's largest and most successful independent production companies which operates both in the UK and the US, and in BlazHoffski Holding B.V., a leading independent television producer in The Netherlands and Belgium.
SOURCE Reed MIDEM