BENSALEM, Pa., June 21, 2017 /PRNewswire/ -- MNG Direct announced today the promotion of Chris Wiltshire to Chief Executive Officer from his previous position of Chief Customer Officer. Chris has been with MNG Direct since joining one of its predecessor companies, NexGen RxMarketing, in 2007 as a Vice President of Business Development. During his tenure with MNG Direct, Chris has played a leadership role in many aspects of the business helping transform it from a start-up to the preeminent independent company in the industry.
Acquired by Insignia Capital Group in 2015, MNG Direct provides technology-enabled marketing solutions for brands to cost-effectively connect with healthcare providers through a variety of channels.
"We are thrilled to announce Chris' promotion. He's made immeasurable contributions to the growth and evolution of MNG throughout our ownership, and this promotion recognizes our confidence in him to continue driving the company forward," said Tony Broglio, a Partner at Insignia Capital Group. "Chris has the strategic vision and expertise to lead MNG's ongoing investment in its products and services to continue to deliver unparalleled engagement with HCPs on behalf of its clients."
"I'm excited to serve as the CEO of MNG Direct," said Chris Wiltshire. "I'm pleased with the growth and performance we've been able to achieve to date. The team we've assembled at MNG is the best in the industry, and I'm confident that together we can continue to deliver industry-leading solutions for our clients."
About MNG Direct
Based in Bensalem, PA, MNG Direct builds data-driven multichannel marketing solutions that provide 100% target HCP reach and the highest engagement rates in the industry for pharmaceutical, biotechnology, and medical device brands. For more information on MNG Direct, visit www.mngdirect.com.
About Insignia Capital Group
Insignia Capital Group is a private equity firm based in the San Francisco Bay Area focused on investing in lower middle-market businesses where it can partner with leading management teams to achieve their true business potential. The firm's principals have significant experience building businesses across a range of industries including healthcare, business services and consumer. For more information, please visit www.insigniacap.com.
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SOURCE MNG Direct