Frost & Sullivan's Analyst Briefing on the European Mobile Payments Market on Wednesday, 15 September 2010, at 16.00 BST

LONDON, Sept. 6 /PRNewswire/ -- Mobile payments is a hot topic across the European mobile communications market. Industry participants are hoping that m-payments services become as popular in Europe as they have been in Japan and South Korea and create an additional revenue source in an otherwise maturing industry. There are reasons to be hopeful for significant m-payment progress and adoption in Europe – enabling technology is becoming more widely available, wider and deeper acceptance amongst different stakeholders is evident, and industry-wide alliances are driving standardisation efforts.  

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These market developments will be discussed in Frost & Sullivan's upcoming Analyst Briefing on the European Mobile Payment Market, scheduled for Wednesday, 15 September 2010, at 16.00 BST. Adrian Drozd, Principal Analyst from the Information and Communication Technologies group, will provide an overview of the European m-payments market, considering current user adoption status, available and substitute technology options and some of the key industry players.

"With the European mobile communications market reaching saturation point, companies operating across the value chain are seeking new opportunities for growth; mobile payments service offer the ability for firms to broaden the scope of their offerings and capture a new wave of revenue growth," observes Adrian Drozd.  

This briefing will benefit key industry stakeholders included mobile network operators, mobile payment application/solution providers, device manufacturers, point-of-sale vendors, retailers and financial institutions by discussing emerging trends across the European mobile payments market.

To participate in this complimentary briefing, please email Joanna Lewandowska at Joanna.lewandowska@frost.com, Corporate Communications, with the following information: your full name, company name, title, telephone number, e-mail, address, city, state and country. Upon receipt of the above information, a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at anytime by submitting the aforementioned contact details.

About Frost & Sullivan

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