EMERYVILLE, Calif., Sept. 10, 2013 /PRNewswire/ -- MobiTV, a global leader in enabling delivery of live and on-demand TV everywhere, announced today that Joanne Waage, vice president of business development and programming, will speak at Digital Media Wire (DMW) Video's Future of Television on the evolution of TV everywhere technology that will help the industry combat subscriber turnover. DMW's Future of Television will bring together more than 300 television leaders to discuss emerging challenges and business opportunities across the digital media landscape.
Panel Title: Preventing Cord Cutting
Date and Time: Wednesday, September 18 at 3:30 – 4:15 p.m. ET
Location: Museum of Jewish Heritage, New York City, New York
The interactive session will explore the "cord-cutting" phenomenon and whether it presents a threat to the pay-TV industry. Panelists will discuss how various ecosystem players are countering by integrating TV Everywhere, Video on Demand (VOD) and place-shifting technology into set-top boxes and other devices like the dongle. For example, MobiTV recently announced collaboration with Marvell Semiconductor, Inc. to enable its Digital Rights Management (DRM) solution and Media Player on Marvell's award-winning ARMADA® 1500 powered set-top boxes. The company has also been a driving force to personalize the user experience with second screen technology like contextual awareness and profiles. Session attendees will receive information around how personalization and true multiscreen in and out of the home will be major factors in the next evolution of TV.
About Joanne Waage
Joanne Waage is the vice president of business development and programming at MobiTV, Inc. In this capacity, she oversees all content licensing, media-related business development and content operations. Waage also guides MobiTV's video programming strategy, including advising top-tier customers on market entry and navigating the complex TV everywhere content rights landscape.
Prior to joining MobiTV in 2005, Waage held key positions in affiliate sales and marketing at MTV Networks, as well as in production at PBS, Lifetime, FX and many other networks.
MobiTV is a global leader in delivering live and on-demand video to any screen, connecting media reliably and securely anytime, anywhere, on any device. The company's end-to-end platform delivers a true TV everywhere experience that helps service providers reduce time to market and control costs associated with the deployment and operation of high concurrency, multiple platform services. MobiTV's connected media solutions solve the complexity of delivering video across networks, operating systems and devices while managing associated rights. The company efficiently optimizes for network conditions to deliver multiscreen media services that center on empowering the viewer. MobiTV's connected media solutions are tailored for IPTV operators, as well as mobile TV and over-the-top customers including AT&T, Deutsche Telekom, Sprint, T-Mobile, TELUS, US Cellular, and Verizon among others.