LOS ANGELES, Sept. 26, 2016 /PRNewswire/ -- Moose Toys today announced that UPHE Content Group, an entity of Universal Pictures Home Entertainment, will distribute the first ever full-length Shopkins movie which will be available on digital, DVD and TV in fall 2016.
Based on the colorful world of Shopville, Shopkins tells the tale of inanimate objects coming to life and their adventures with their best friends the Shoppies. Shopkins, made by Moose Toys, is a breakthrough collectible line of super cute, tiny characters that has resonated strongly with children across the world by inspiring imaginations.
Since launching in 2014 Shopkins has become a global phenomenon with each season offering 140 different Shopkins characters to collect, complemented by a line of Shoppies Dolls. Its animated webisode series has amassed nearly 100 million views on YouTube alone and the Shopkins 12-Pack was the #1 selling toy in the US in 2015 according to The NPD Group.
"We are thrilled to bring the world of Shopville to life in a fun, new way," said Belinda Gruebner, Marketing Director at Moose Toys. "The success of our YouTube webisode series is testament to the fact that our fans are content hungry and we see this full-length film as the ideal platform to invite our fans on this next adventure of the Shopkins journey. It's fantastic to be working with a partner such as the UPHE Content Group as their global presence, distribution strength and creative approach make them the perfect long-term partner for Moose."
"It is rare you see a brand become such a global phenomenon so rapidly," said Helen Parker, Executive Vice President, UPHE Content Group, "This is the ideal time for us to partner with Moose and bring this rich storyline to life with a new and engaging full-length offering that will no doubt excite Shopkins' ever expanding and fiercely loyal fan base. This is Moose's debut feature-length piece and we are excited to be a part of this journey. We see this as the start of a successful partnership."
The first ever Shopkins DVD marks the screen debut of the Shoppies characters, alongside Shopkin's fan favorites Kooky Cookie, Apple Blossom, Lippy Lips and Cheeky Chocolate. The storyline will focus on new Shoppie in town PeppaMint and her attempts to win over the friendship of the other Shoppies Bubbleisha, Jessicake and Donatina with the help of their Shopkin friends. The DVD will be packaged to include an exclusive Kooky Cookie character. With the introduction of a cast of new Shopkins, new songs and a range of quirky costumes, it's just the right ingredients for a cartload of laughs!
The full-length Shopkins DVD will be available fall 2016 and fans can view the trailer on the Shopkins YouTube channel here. To coincide with this release, both the Shopkins Season 6 and Shoppies Dolls ranges will feature characters showcased within the film.
ABOUT UPHE CONTENT GROUP
Headquartered in London, UPHE Content Group is a repertoire centre of Universal Pictures Home Entertainment, acquiring and producing multi-genre entertainment for distribution across theatrical, home entertainment, television and digital platforms on a worldwide basis. UPHE Content Group is part of Universal Pictures Home Entertainment, which is a unit of Universal Pictures, a division of Universal Studios (universalstudios.com). Universal Studios is a part of NBCUniversal, one of the world's leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.
ABOUT MOOSE TOYS
Moose Toys is a global toy company with offices in the US, UK, Hong Kong, China and the head office based in Melbourne, Australia. This award-winning company is known for designing, developing and distributing toy and lifestyle products across the globe for children of all ages and the young at heart. Moose has products in all toy categories including collectibles, arts and crafts, activity toys, dolls, novelty items and outdoor products, and has brought joy to kids worldwide with successful products such as Mighty Beanz, Beados, Aqua Sand and The Trash Pack™. In 2015, Moose expanded several major product lines, including Shopkins™, the hottest collectible line of grocery and fashion themed characters; Little Live Pets, electronic pets that come to life in the palm of your hand; as well as line extensions for Beados craft activity sets. The company also introduced Qixels, the first "craftstruction" activity that allows kids to create pixelated worlds of monsters, warriors and more. Moose Toys has scored numerous coveted toy awards from industry experts and major retailers. The Shopkins Scoops Ice Cream Truck was awarded the 2016 "Girls Toy of the Year" and the Shopkins Small Mart playset was awarded the 2015 "Girls Toy of the Year" by the Toy Industry Association. Visit www.moosetoys.com for more information.
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SOURCE Moose Toys