Motech Americas & ModSolar announce a partnership to bring Motech's modules onto the ModSolar Platform using the industry's first hyper-targeted ad platform The ModSolar Platform has been used to quote over $4 billion worth of solar power systems in the past year


NEWARK, Del. and MALVERN, Pa., Aug. 29, 2012 /PRNewswire/ -- Motech Americas LLC ( & ModSolar ( announced today a partnership to bring Motech's modules onto the ModSolar Platform using the solar industry's first hyper-targeted ad platform.

"Motech is very excited to be partnering with ModSolar and to be coming onto the ModSolar Platform as its first targeted advertiser," said Derick Botha, VP of Sales & Marketing for Motech Americas. "Motech has always prided itself on its history of innovation, and we've been very impressed with what ModSolar has been able to accomplish in such a short amount of time. They're the only ones in the industry that can provide module and inverter manufacturers like Motech an opportunity to advertise to system designers at exactly the time when they're choosing equipment for a particular project."

Innovative Motech modules and the ModSolar Platform for the solar designing and quoting process

The partnership will allow clients of ModSolar to view advertisements for Motech's modules during the proposal generation process on the ModSolar Platform, giving designers and installers equipment options exactly when they're trying to figure what equipment to use for a particular system. ModSolar's clients will also receive exclusive offers on Motech's modules; yet another reason to use ModSolar and to receive benefits beyond what they experience when they're designing, proposing, and closing the sale of PV systems.

"ModSolar's mission is building a technology platform for the solar industry that will enable the creation of products and processes that support present and future development in the industry. It's logical that we would start working with a company like Motech that's innovative and can see the value in presenting their product to potential customers in a valuable and hyper-targeted advertising location," said Mike Dershowitz, President of ModSolar.  ModSolar always seeks to bring intelligence through innovative software into the solar designing and quoting process. We applaud the Motech team in seeing the value of presenting their product at exactly the right time to potential customers, when customers' minds are the most open and the opportunity for brand engagement is the highest. We're thrilled to have them as our first module manufacturer advertising on the ModSolar Platform."

The ModSolar Platform, through its interface with PVWatts from NREL, has the unique ability to estimate power production for several different modules at the same time. Therefore, users can make a direct comparison for individual systems they're designing to determine exactly which of their preferred modules will produce the most energy. Now they'll be able to request to have Motech's modules added to the design process to see how much power the Motech modules, will produce compared to what they're currently using. ModSolar is the only one in the industry that offers that type of power production comparison at exactly the time that users are designing PV systems, and thus choosing which equipment they will use.

For more information, contact Mike Dershowitz, President of ModSolar at 610.572.2555.

For more information, contact Derick Botha, Vice President of Sales and Marketing of Motech at 302-451-7550.

About Motech Americas

Motech Americas LLC, located in Newark, Delaware, USA, is the resulting acquisition of General Electric Energy's crystalline solar module business by Motech Industries. This module manufacturing facility has been in operation for more than twenty years and has delivered over 1.5 million PV modules to the solar electric market; delivering solar generated electricity to customers on every continent. Motech Americas is a US manufacturing facility with Six-Sigma rigor, best in class quality, and customer fulfillment standards that are second to none. For more information please visit

About ModSolar

ModSolar is building the technology platform for the solar industry. The ModSolar Platform enables the creation of products and processes that support present and future development in the industry, by offering software tools, services, and market data insights that its customers can use to fuel their own development. Designed to meet the challenges of the ever-changing solar industry, the ModSolar Platform has been used to quote over $4 billion worth of solar power systems in the past year with a close rate significantly higher than the industry average.

ModSolar quickly established itself as a technology leader within the solar industry, with the fastest proposal generator in the industry, the only mobile proposal generator in the industry, and with superior technology designed to make solar installers' lives easier. The ModSolar Platform is currently being used by a large and growing number of solar power installation companies in North America to create proposals for commercial, residential, and municipal solar system installations.

SOURCE Motech Americas LLC


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