Movie Fans Predict Celebrities Will Wear Glasses at Upcoming Awards Show

Transitions Optical and KRC Research Find A-Listers will Sport Eyeglasses this Year, Other Unexpected Findings

Feb 26, 2016, 10:00 ET from Transitions Optical

PINELLAS PARK, Fla., Feb. 26, 2016 /PRNewswire/ -- The biggest awards show of the season is only days away, and A-listers will be showing off their hottest style looks on the red carpet. While each star will be trying to make a fashion statement, one study finds that movie fans like seeing celebrities in eyeglasses on Hollywood's hottest night of the year.

Transitions Optical, Inc., the innovator of photochromic adaptive lens technology, with KRC Research, surveyed more than 1,000 adults ages 18+ about their red carpet fashion predictions and found that this year movie fans think that even more celebrities will be wearing their eyeglasses at the award shows. Top findings include:

  • 63% of Americans like seeing celebrities wearing glasses during awards shows.
  • 79% of Americans think there will be celebrities wearing glasses at the awards shows this year.
  • 1 in 5 (21%) Americans think they'll see celebrities wearing glasses during the whole Awards Show – from getting ready to after parties.
  • The top opportunities for celebrities wearing eyeglasses during the awards include
    • When accepting an award (20%), on the red carpet (18%), and at after parties (16%).

ABOUT TRANSITIONS OPTICAL

Transitions Optical is the leading provider of plastic photochromic (adaptive) lenses to optical manufacturers worldwide. Having been the first to successfully manufacture and commercialize plastic adaptive lenses in 1990, and as a result of its relentless investment in research and development and technology, Transitions Optical offers a wide variety of products, setting new standards of advanced performance to provide ever increasing visual comfort and UV protection. 

Product leadership, consumer focus, and operational excellence have made the Transitions brand one of the most recognized consumer brands in optics.

For more information about the company and Transitions lenses, visit Transitions.com.

ABOUT KRC RESEARCH

These findings are from a survey conducted online between February 11-14, 2016 among a demographically representative U.S. sample of 1,026 adults, 18 years and older. KRC Research conducted this research on behalf of Transitions.

Logo - http://photos.prnewswire.com/prnh/20160226/337825LOGO

 

SOURCE Transitions Optical



RELATED LINKS

http://www.transitions.com