MP4SLS Announces Launch of OraStream Digital Long Play (DLP) App

SINGAPORE, Nov. 10, 2011 /PRNewswire/ -- MP4SLS, a Singapore-based company dedicated to reshaping the delivery of digital audio entertainment, today announced the launch of a new digital audio format that allows listeners to experience high-resolution streaming audio via smartphones and tablets, without concern for delays due to buffering and other anomalies associated with limited bandwidth.

Dubbed OraStream, the new technology allows for Digital Long Play apps (DLP), which feature a miniscule digital "footprint" of only 300 Kb to 1MB, delivering a combination of high-fidelity audio streams that adapt streaming rates based on observed network conditions. The result is a seamless listening experience with high-resolution audio files that are adjusted as network conditions dictate, without the end-user missing a beat. A demo DLP featuring selections from Concord Music Groups is available at www.OraStream.com/downloads.

Renowned Producer, Engineer, and Technologist, Elliot Mazer, describes the DLP app as a critical breakthrough that comes at a time when the market for physical media continues to cede popularity to streaming audio services.

"Music is and will always be an important part of our lives, but the way we access and listen to music continues to evolve," says Mazer. "Advanced, high performance formats such as DVD and even Blu-ray are becoming extinct as increasing numbers of consumers turn to their smartphones, tablets and other network-ready devices as primary audio sources."

Adds Mazer: "With this shift, we're finding that companies that stream music need to play catch-up when it comes to improving the sonics of their current offerings, which often sound as bad as background music in a shopping mall. OraStream solves the problem by making it easy and practical to offer high-resolution audio streams without having to force consumers to store excessively large files on their devices. It's a breakthrough that is long overdue."

OraStream is based on the MPEG-4 Scalable-to-Lossless System (SLS) audio codec, which allows for fine-grain scalable to lossless audio compression method. An adaptive streaming server delivers MPEG-4 (.mp4sls) audio files in real time over the Internet and mobile networks via a common HTTP protocol.

When the streaming server detects the coding algorithms of the bit streams, it "truncates" the appropriate streaming rate depending on network connectivity conditions. The adaptive streaming server works with existing, standard HTTP web servers without affecting other functions.

Limited-Time Concord Music Sampler

In an effort to demonstrate to audio providers and music fans the myriad benefits of OraStream, MP4SLS is offering a free collection of music from the Concord Music Group, featuring a mix of Jazz, Rock, Pop, R&B and more. Music fans need only to download the OraStream Demo DLP from the iTunes and Android app stores. (Mac users can also download the Demo DLP for Mac OS by visiting www.OraStream.com/downloads. The offer runs from today through December 31, 2012.

Comments MP4SLS CEO and Co-founder Frankie Tan: "The idea for OraStream came from a personal desire to enjoy full-range audio on a variety of devices without the disruption caused by buffering large files. I am immensely proud of this technology because it restores the sonic integrity of music to mobile devices without sacrificing the details and nuances that are essential elements of the listening experience."

About MP4SLS Pte Ltd.

MP4SLS is committed to reshaping music delivery by making digital audio a more enriching and satisfying experience for the end-user. Its OraStream technology accomplishes the goal of making digital audio available in a highly efficient manner that restores full-range fidelity, offering unprecedented value and appeal for listeners and digital music services alike. For more information, visit www.mp4sls.com or contact Adam Sohmer; Sohmer Associates, LLC; 347-497-4965; [email protected].

SOURCE MP4SLS Pte Ltd.