NEW YORK, Sept. 18, 2013 /PRNewswire/ -- MWW (www.mww.com), one of the top five independent public relations firms announced today that its Reputation Management and Digital/Social practices have been named winners at the 2013 PR News' PR Agency Elite Awards. The awards were presented on September 10 at the Grand Hyatt in New York City.
"At MWW, we believe that trust and relevance are the building blocks for strong corporate and brand reputation and this philosophy helps guide the work of both our Reputation Management and Digital/Social practices," said Michael W. Kempner, president and CEO of MWW. "I'm so proud of our staff across both of these practice areas. These awards are a testament to the great work they do every day to help our clients matter more."
MWW's Reputation Management Practice
MWW's reputation management practice understands the importance of reputation, whether clients are looking to promote philanthropic initiatives, develop crisis contingency plans, establish thought leadership around a set of issues, or reposition their brands, the team is comprised of experts who create programs that deliver results.
Added Kempner, "A strong brand reputation can take years to build but can be tarnished in an instant, and that's why it's essential to not only know how to build reputation, but also to maintain it, manage it and protect it. We believe that every PR program is a reputation program at some level."
MWW's Digital and Social Media Practice
One of the first PR agencies to launch a social media practice, MWW helps clients matter more to their key audiences and be relevant in the digital space by developing specialized digital programs that create conversation and drive engagement. The team recognizes the need for clients to self-publish by leveraging the power of digital and social strategy, content creation, distribution and measurement. MWW has infused analytics into all programs to optimize campaigns and create higher return on everything from fan acquisition to community engagement.
"Digital marketing and social media is an integral part of nearly every program that we run for our clients. Whether it's via paid, earned, owned or shared media, the strength of our practice is built upon helping our clients identify the right strategic mix to activate and engage their network," said Kempner.
MWW is one of the nation's top mid-sized public relations firms and one of the five largest independent agencies. The firm is industry-recognized for its work in consumer lifestyle marketing, digital marketing and social media, corporate communications, public affairs and government relations, consumer technology, healthcare and visual branding.
MWW's approach to building and accelerating relevance for clients has been recognized with top industry awards, including the 2013 "PR Agency of the Year," by the International Business Awards, 2013 "Midsize Agency of the Year" by the Bulldog Stars of PR Awards as well as 2013 "Best Places to Work in New Jersey" by NJBiz and 2012 "Top Places to Work in PR" by PR News. For more information on the firm's capabilities and "Matter More" commitment, visit www.mww.com. Connect with MWW on Facebook, Twitter, LinkedIn, Pinterest, Google Plus and Instagram.