COMMERCE TOWNSHIP, Mich., Sept. 25, 2012 /PRNewswire/ -- Essential Bodywear located in Commerce Township, Michigan and specializing in women's bodywear, will once again support October's National Breast Cancer Awareness Month. From October 1-30, 2012, Essential Bodywear will donate $2 for every Jacqueline Wire-Free Bra sold to the Pink Daisy Project; the donation will be doubled if the goal of 2,000 bras sold is reached.
The Pink Daisy Project is a non-profit organization dedicated to helping women facing the hardship of breast cancer treatment by providing housecleaning help, gift cards for necessities such as groceries and gas, assistance with prescription drug costs, and much more. This organization relies solely on the generosity of individuals to help care for women with breast cancer and believes it's time to move beyond just awareness.
The founders of Essential Bodywear, Carrie Charlick and Marcia Cubitt were inspired to donate proceeds to The Pink Daisy Project after the organization provided support to a high school friend who recently lost her battle with breast cancer.
Founded in 2003, Essential Bodywear continues to grow with a strong sense of mission: to support and uplift women everywhere by revolutionizing the way women shop for quality, properly fitting bras through home parties. Many traditional retail outlets don't carry a complete line of sizes or experienced salespeople resulting in a high percentage of women wearing the wrong bra size. With bra sizes A-H, EBW not only found a need, but also has made great strides to fill a niche the rest of the bodywear competition has missed with their Certified Bra Fit Specialists that bring an entire bra store to your door.
Essential Bodywear is a woman-owned, five million dollar company with 14 employees and currently over 350 Independent Representatives in 42 states. Featured in many media outlets including Michigan 50 Companies to Watch as a 2010 Award Recipient, Family Circle Magazine, and The Today Show, their Certified Bra Fit Specialists have struck a chord with women throughout the country. Essential Bodywear revolutionizes the way women shop for bodywear by developing lifelong customer relationships, sustaining and preserving women's health and self-esteem, and offering an entrepreneurial opportunity that is both profitable and personally rewarding. Essential Bodywear can create a new you, underneath!
Contact: Liz Timmerman
Phone: (248) 672-9177
SOURCE Essential Bodywear