National Credit Center Acquires Innovative Tech Firm AimLogic

Company's Proprietary Products Assist Auto Dealers With Targeted, Predictive Analytics

Jan 19, 2016, 08:35 ET from Sackett National Holdings, Inc.

LAS VEGAS, Jan. 19, 2016 /PRNewswire/ -- National Credit Center (NCC), a leading national provider of comprehensive solutions and credit data to thousands of automotive dealers, today announced it has acquired Las Vegas-based technology firm AimLogic.

Developer of the predictive technology suite LogicTargeting™, AimLogic provides automotive dealers with specific information enabling them to connect with potential customers--in their geographic area--that are most likely to purchase a vehicle within the next four to six months.

Jevin Sackett, Chief Executive Officer of NCC parent company Sackett National Holdings (SNH), said the NCC acquisition of AimLogic will further solidify the company's position at the forefront of the automotive industry.

"NCC's acquisition of AimLogic, and the disruptive technology the company has developed, marks a significant step forward in NCC's evolution as an automotive industry leader nationwide," Sackett said. "The innovative--and proprietary--suite of technological solutions AimLogic will provide to our auto dealership clients is unmatched, and will prove to be a vital tool for dealers seeking to target their sales efforts to the most likely potential customers in their region."

AimLogic's proprietary algorithm mines a multitude of data sources, including social media profiles, online buying habits, and a wide range of public market and search activity. Utilizing this information, the company's LogicTargeting technology creates 'predictive analytics,' resulting in profiles of potential auto clients with the highest propensity to purchase a new vehicle.

"AimLogic's proprietary technology was specifically designed to meet the needs of automotive dealers looking to zero in their sales efforts on potential customers that are most likely to buy a new vehicle in the near future," explained Scott Biondo, AimLogic's Vice-President, Product Marketing.

"While American auto dealers experienced strong sales last year, the auto industry remains fiercely competitive, and dealers are all too aware that in 2016, traditional sales and marketing methods are both too time-consuming, as well as inefficient," Biondo said. "By contrast, AimLogic utilizes time-saving, state-of-the-art predictive technology designed to both target the most likely potential customers, and drive them towards visiting both dealers' websites as well as showrooms."

About National Credit Center

Since 1996, National Credit Center (NCC) has been providing the automotive industry with comprehensive solutions that help car dealers increase sales, save money and improve the efficiencies surrounding the credit approval process. NCC's state-of-the-art credit reporting tools and compliance solutions include: Red Flag, Risk-based Pricing Notice, Fraud Detection, Adverse Action Notifications and EZ APP, and NCC's cloud-based lead generation software. For more information, please visit www.NCCdirect.com

About Sackett National Holdings, Inc.

Sackett National Holdings, Inc. (SNH) is a leading provider of information, technology and data services. For 20 years, financial institutions, Fortune 500 companies and consumers nationwide have turned to companies owned and operated by SNH for products and services such as online mortgage applications, credit reports, valuations, background screenings and affordable energy. Using the latest technologies, SNH specializes in creating cost-effective products and services that enable partners in the automotive, energy, lending and employment industries to better serve the needs of their customers. SNH's entities include National Credit Center, Sperian Energy, PeopleFacts, and SettlementOne.  For more information, visit www.snhinc.com.

Media Contact:

Charlene Christman
Vice President, Marketing
cchristman@snhinc.com
702.757.2618

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SOURCE Sackett National Holdings, Inc.



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