National Instruments Announces Office in Colombia News Highlights

- Due to impressive regional demand and growth, NI is opening a new facility in Colombia to better serve local customers.

- NI is well positioned to serve the region with direct field engineers and a strong Alliance Partner Network.

- This development builds on the strong global presence of NI with over 30,000 customers worldwide in more than 50 countries.

BOGOTA, Colombia, Oct. 2, 2012 /PRNewswire/ -- National Instruments (Nasdaq: NATI), a global technology company that currently serves the Andean region through direct sales, today announced the official opening of an office in Bogota, Colombia. The NI Colombia office provides a direct field engineer team, sales support and customer service for customers in a range of industries including government, academic and energy. In addition, NI customers benefit from the strength of the NI Alliance Partner Network with more than 700 companies worldwide.

As NI continues its global expansion in Colombia, the company ensures that its award-winning corporate culture is preserved. NI hires the best and brightest employees, offers superior career development opportunities and maintains a culture of giving through outstanding philanthropy programs.

Quotes
"National Instruments is eager to officially open an office in Colombia because of the region's increased interest in test, measurement and control solutions and the growing number of customers using NI products," said Daniel M. Quinn, branch manager of NI Colombia. "With this office, NI can more effectively serve the needs of customers throughout the region, including Venezuela and Ecuador."

"NI Colombia is a natural complement to the company's established presence in Latin America that includes offices in Mexico and Brazil, as well as a shared operations center in Costa Rica," said John Graff, vice president of sales and marketing for the Americas. "We doubled our headcount in Latin America over the last 24 months because of the exciting opportunities we see to equip local engineers with the tools for innovation and discovery."

NI provides engineers and scientists with software and hardware to meet any engineering challenge, including test, measurement, control and embedded design applications.

Readers interested in learning more about NI Colombia can visit www.ni.com/colombia.

About National Instruments
Since 1976, National Instruments (www.ni.com) has equipped engineers and scientists with tools that accelerate productivity, innovation and discovery. NI's graphical system design approach to engineering provides an integrated software and hardware platform that speeds the development of any system needing measurement and control. The company's long-term vision and focus on improving society through its technology supports the success of its customers, employees, suppliers and shareholders.

National Instruments, NI and ni.com are trademarks of National Instruments. Other product and company names listed are trademarks or trade names of their respective companies.

Editor Contact: Daniel M. Quinn, 57 1 7426102

SOURCE National Instruments



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