Navigating an Era of Global Digital Transformation--A Customer Perspective
The Future of IT from a Customer Perspective
LONDON, Oct. 10, 2016 /PRNewswire/ -- Digital transformation is entering an era of unprecedented change for businesses. Seamless, intelligent, and ubiquitous interactivity is a key IT investment theme for companies across all verticals that want to make a big impact on the future of their organization. This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social Media Management & Marketing Tools, eCommerce/mCommerce, Unified Communications & Collaboration, Infrastructure and Data Centers, Big Data and Analytics, Digital Marketing, Customer Experience Management, Cybersecurity, Internet of Things (M2M), ERP/Supply Chain Management/HR Management. There is section on Internet of Things that explores drivers, challenges, and different phases of implementation. End user companies will be able to benchmark themselves with regard to IT investments while IT companies will learn how to gain a competitive advantage over the next few years.
Digital transformation is entering an era of unprecedented change for businesses. Seamless, intelligent, and ubiquitous interactivity is a key IT investment theme for companies across all verticals that want to make a big impact on the future of their organization. This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social Media Management & Marketing Tools, eCommerce/mCommerce, Unified Communications & Collaboration, Infrastructure and Data Centers, Big Data and Analytics, Digital Marketing, Customer Experience Management, Cybersecurity, Internet of Things (M2M), ERP/Supply Chain Management/HR Management. There is section on Internet of Things that explores drivers, challenges, and different phases of implementation. End user companies will be able to benchmark themselves with regard to IT investments while IT companies will learn how to gain a competitive advantage over the next few years.
Excerpts from the study:
-The top IT challenges for respondents are dealing with security threats, ensuring network stability and reliability, and aligning IT with business goals.
-This year, the top drivers for IT investments include reducing operational costs, improving productivity, and boosting creativity and innovation. In two years, gaining a competitive advantage will be a much greater focus; reducing operational costs will no longer be a top driver in 2018.
-There is a strong correlation between companies that showed strong revenue growth rates and margins and early adopters of IT solutions.
-Today, the most commonly deployed IT tools focus on cyber security; infrastructure and data centers; and social media management and marketing. In two years, companies will invest more in the Internet of Things (IoT) and Big Data and Analytics.
-About 62% of respondents find mCommerce a critical or very critical investment for their organization.
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